Anna Lindh was a Swedish politician who was known for her fierce commitment to international cooperation. This famous quote of hers very aptly sums up today’s maelstrom of global trade, tariffs and supply chains – “Globalization has made us more vulnerable. It has created a world without borders and makes us painfully aware of the ... Read Post
Can you count the times you asked yourself, ‘Why am I doing this?’ or ‘Why is this happening to me?’ The number is likely, infinite, and many will take the easy route – they quit. The better questions is, ‘What can I do to improve the situation, regain enthusiasm, and move forward?’ Our article offers ... »
To maximize the effectiveness of LinkedIn Sales Navigator in lead generation and sales processes, consider incorporating the following strategies: Targeted Searches: Use the advanced search features to filter potential leads by industry, company size, job title, and geographical location. This specificity helps in identifying the most relevant prospects. Save and Organize Leads: Utilize the tool’s ... »
The mining industry which people once saw as traditional and slow to adapt is now going through a profound transformation. The combination of technological progress with environmental demands and economic needs is forcing mining companies to adopt digital transformation in order to boost operational efficiency while adopting even greater safety measures all the while maintaining ... »
Expert opinion on the subject of sales processes has pendulum swung a great deal over the years. One day sales processes are all-important and sales organizations must stick to them like glue. The next day the sales process is far less important than allowing a salesperson the freedom to take actions as they see fit. ... Read Post
With the right tools, your sales forecast can be effective and accurate. The right CRM solution helps you get your bearings within the tangled web of sales metrics, and see the clear picture of the story your numbers are telling. Download this free ebook and learn how to properly analyze your sales pipeline, and create ... Read Post
At Pipeliner, we operate on principles instead of values. The difference between these two terms is significant. Values are dependent upon: culture, time, era, language, business sector, geographical location, and other factors. They are highly contextualized. Principles, on the other hand, are universal and are totally independent of such factors. An example is the principle ... Read Post
Capitalize on the new buyer’s journey by aligning sales and marketing. Help your business grow! Discover the advantages of making your sales and marketing work together. A huge part of the buying decision is made before your customer reaches out to your brand or meets your sales team. What does that mean for your sales ... Read Post
How important is it for a company to both have and understand its sales process? It’s not just important – it’s crucial to sales coordination, management and company expansion. A company’s sales process is the precise series of steps through which a sale passes, from prospect through to close. A sales process could also be ... Read Post
Principles, tactics, and practical advice about using social media as a selling tool. About Social Upheaval Drawing on his experience in re-making global companies, author and sales expert John Golden shares his ebook “Social Upheaval: How to Win at Social Selling.” In the book, John explains how every B2B salesperson can add social selling methods ... Read Post
There is no system in the industry today like Pipeliner CRM, one that empowers precision sales management through CRM. Therefore we can truly say that Pipeliner CRM is the only really effective tool available today in the market. Lead Management In sales, it all begins with leads. There is always a sales quota to be ... Read Post
Qualify accounts and track information about contacts, sales account profile, and sales in process. Knowing Your Buyer The first and most important thing you’d like to know about the decision-makers in your prospect company is: what is motivating them to be interested in your product or service? In other words, you want to discover the ... Read Post
Sales POP! is your shortcut to sales, marketing and leadership excellence, offering short, insightful episodes with top global thought leaders, hosted by John Golden.
Strategic pricing is a growth lever, not a calculation. Companies that align price with customer value typically see 15-25% revenue growth in year one.
Key Pricing Psychology:
The 3-Tier Model: Used by 70% of B2B SaaS companies, this model leverages psychology. The premium tier makes the middle tier (where most profit is captured) look like the “reasonable” choice.
Persona-Based Pricing: Design pricing around the customer’s jobs-to-be-done rather than linearly scaling features.
Dan Balcauski – https://www.producttranquility.com/
