In preparing for sales calls, we all have our processes that we follow to give us tracks to run on and to increase the likelihood of successful outcomes. And in that, I’ve just mentioned two key elements – having both a logical call path and a planned call objective. Of course, there’s more. With the ... Read Post
The mining industry which people once saw as traditional and slow to adapt is now going through a profound transformation. The combination of technological progress with environmental demands and economic needs is forcing mining companies to adopt digital transformation in order to boost operational efficiency while adopting even greater safety measures all the while maintaining ... »
To maximize the effectiveness of LinkedIn Sales Navigator in lead generation and sales processes, consider incorporating the following strategies: Targeted Searches: Use the advanced search features to filter potential leads by industry, company size, job title, and geographical location. This specificity helps in identifying the most relevant prospects. Save and Organize Leads: Utilize the tool’s ... »
Can you count the times you asked yourself, ‘Why am I doing this?’ or ‘Why is this happening to me?’ The number is likely, infinite, and many will take the easy route – they quit. The better questions is, ‘What can I do to improve the situation, regain enthusiasm, and move forward?’ Our article offers ... »
This is the first in a series of ebooks covering the vital subject of Sales Management. In this ebook, we’re going to cover the basic essentials of the subject: Getting rapidly up and running when you’re first put on the job, taking on a team, the mindset you need, the subject of management, a sales manager’s virtues, dealing with people, and the technology you need. Read Post
While many will find the title controversial, especially given today’s climate of fostering startups, Nikolaus actually believes that entrepreneurship, as it is presented in many arenas, is actually dead and, in fact, could never get off the ground in the way it is often proposed. Read Post
Because a CRM solution is such an integral part of your company’s operation, precisely establishing ROI for CRM is vital. In taking the time to do so, you are also taking the time to fully support and empower your sales efforts for years to come. This simple guide will put you firmly on track to ... Read Post
In this article, we debunk five of the most common myths about AI and its impact on sales teams. Learn more about how artificial intelligence can help reduce repetitive tasks, improve customer service, and drive sales performance. Discover the truth behind AI-powered sales. Read Post
Journey to the next frontier of Sales CRM “AI” › It’s All About the Data Artificial Intelligence (AI) is only as good as the data it relies upon, therefore, the adage “garbage in, garbage out” is fundamental to its effectiveness. Without accurate data, algorithms cannot produce a correct output. The data management issue is even more ... Read Post
Sales. It’s right at the center of a company’s revenue strategy. Without sales, revenue doesn’t happen at all. With the right sales team and the right strategy–and of course the right product or service–it’s a rocket ride right out through the top. But what comes before all that? You guessed it: sales training. Join us ... Read Post
Qualify accounts and track information about contacts, sales account profile, and sales in process. Knowing Your Buyer The first and most important thing you’d like to know about the decision-makers in your prospect company is: what is motivating them to be interested in your product or service? In other words, you want to discover the ... Read Post
Sales POP! is your shortcut to sales, marketing and leadership excellence, offering short, insightful episodes with top global thought leaders, hosted by John Golden.
Your customers aren’t unmotivated—they’re scared. Consumer psychology expert Matt Sucha explains why addressing fear outperforms aggressive selling every time.
One bank’s free insurance offer flopped until they tackled customer skepticism head-on. The result? A 167% conversion increase without changing the product.
The secret lies in subconscious decision-making. When a water heater salesperson started presenting two options instead of one “perfect” choice, his conversion rate nearly doubled. Why? Choice reduces anxiety and creates empowerment.
Sucha’s breakthrough: communication changes three things—what people feel, think, and do. If you can’t define all three outcomes before your pitch, you’re guessing.
