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eBook: Lifecycle Marketing 101

eBook: Lifecycle Marketing 101: What Every B2B Marketer Needs to Know about CLM

Sales Management / Feb 20, 2017 / Sales POP! Recommends

Right On Interactive is helping companies use Customer Lifecycle Marketing strategies by surfacing their “best-fit” customers. Surface and Cultivate their Best-Fit Customers Are you curious about the trending topic of Customer Lifecycle Marketing, and how it could help you grow your business? Right On Interactive’s ebook, Lifecycle Marketing 101: What Every B2B Marketer Needs to ... Read Post

Crucial Lessons From History

Entrepreneurs / Jul 26, 2023 / Nikolaus Kimla

What Might We Learn? There is no doubt that we live in very turbulent times. Fortunately, we have several hundred years of recorded history to look back on and hopefully learn some lessons from. The Threat to the Middle Class Let’s now examine how our future actually depends on the sales profession and its impact ... Read Post

Precision Measuring of Sales Performance: The KPIs

Precision Measuring of Sales Performance: The KPIs

Sales Management / Jun 29, 2017 / Pipeliner

In this white paper, Nikolaus Kimla explores the vital necessity of using the right KPIs when measuring sales performance. In life, some understanding of the past and some perception of what the future is to bring are good to have. They bring stability and happiness to living. In business these factors are vitally necessary—the less ... Read Post

Metrics in Sales Management

The Vital Importance of Metrics in Sales Management

Sales Management / Nov 25, 2016 / Nikolaus Kimla

The sales manager’s job is arguably the the most difficult and demanding in a company. From above, the sales manager is being monitored and pressured to get those sales. From below, salespeople are looking to the sales manager for leadership, while at the same time harboring a bit of criticism because the sales manager isn’t ... Read Post

Salespeople Must Think Like Buyers

The Shoe on the Other Foot: Salespeople Must Think Like Buyers

Sales Management / Sep 18, 2017 / Nikolaus Kimla

There is a long-term situation in sales of salespeople having a rather one-sided viewpoint: they think only like salespeople. It’s all about the pitch—selling points that they’ve seen work before, and using those to convince that buyer to purchase. Salespeople have been operating this way since the beginning of time. The better salespeople perfected their ... Read Post

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Tools for your productivity
Tools / Nov 29, 2016 / Sales POP! Recommends
Your BANT Sales Qualification Tool

Your BANT Sales Qualification Tool

Salespeople know that qualifying opportunities with the BANT Method (budget, authority, need, and timing) is quick and effective. Try our version of  Bant sales qualification too for free. Budget + Authority + Need + Timing The first thing to know when sounding out a prospect company, of course, is if there is a budget available. In ... Read Post

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