Host John Golden sits down with Gordon Tredgold, author of FAST: 4 Principles Every Business Needs to Achieve Success and Drive Results, to understand why he chose 4 basic principles in his book. In the interview he goes over each in detail to help you achieve success through: Focus, Accountability, Simplicity, and Transparency. This podcast ... »
John Golden interview with Michelle Weinstein who is a Sales Strategist, Entrepreneur, and Innovator. She has over 20 years of sales experience and sold everything from mortgages to Paleo Meatballs to million-dollar homes. She has worked with multiple CEOs at billion-dollar companies, landed contracts with national retailers like Costco and The Vitamin Shoppe, and pitched ... »
Having a solid customer strategy is a crucial part of any sales organization. If you don’t have a strategy, or if your approach isn’t up to par, you lose out on creating a dynamic client base. This ultimately impacts your bottom line. John Golden sits down with Jeff Tanner to provide essential tips on building ... »
In this podcast from SalesPOP!, we are interviewing Robert Terson who has been a sales professional his entire adult life. After 40 years in business, he retired in 2010. Today, Rob writes, speaks, and does some limited coaching and training. He blogs regularly at Selling Fearlessly. His book, Selling Fearlessly, released in October 2012, has ... »
Growth marketing is a new way of structuring the marketing team and holding them accountable to increase revenue and company growth. The idea involves the alignment of sales and marketing, as well as coaching and strategizing for higher management. Sujan Patel, interviewed by John Golden, explains growth marketing, how to examine the current playing field, ... »
John Golden podcast interview with Antonio Nieto-Rodriguez who is the global champion of project management and has transformed project management into one of the central issues on every CEO’s 2030 agenda. He is the creator of concepts such as the Hierarchy of Purpose featured by Harvard Business Review, or the Project Revolution. Today we will ... »
John Golden interviewed Professor Fredmund Malik who is an Austrian economist with a focus on management science and the founder and chairman of a management consultancy (Malik Management) in St. Gallen. Malik applies systems theory and cybernetics to analyze and design management systems. Today we will talk about the following points: • What is the ... »
About 17 years ago, a new branch of marketing called neuromarketing hit the sales world. It was an exciting idea that promised to change the foundation of marketing. Interviewed by John Golden, Patrick Renvoise discusses the impact that neuromarketing has made, and how it can be taken to the next level. This podcast is also ... »
Asset Protection Basics with Brian Bradley In this episode, asset protection attorney Brian Bradley joins host John Golden to discuss essential strategies for safeguarding your assets. Brian explains the importance of proactive planning, dispels common myths about asset protection, and details key tools like LLCs, limited partnerships, and hybrid trusts. He also highlights which high-risk ... »
Join host John Golden as he interviews Dr. Daniel, a former dentist turned cryptocurrency investment coach, on navigating the dynamic world of crypto investing. Dr. Daniel covers essential basics like market cycles, bull run investing, and safe entry strategies for beginners. He emphasizes the need for education and warns of scams, offering practical advice on ... »
In this insightful episode, host John Golden interviews Joel Quintela, CEO of Quintela, on navigating the gap between perception and reality in sales and hiring. With 25+ years of experience and expertise in business psychology, Joel shares essential tips for excelling in these fields. Key points include understanding how top performers view reality differently, learning ... »
In this engaging episode, John Golden chats with branding expert Pia Silva, co-founder of Worst of All Design, to explore how entrepreneurs can turn their expertise into profitable, authentic brands. Pia shares invaluable advice on building a solid foundation of real-world experience before branding, overcoming challenges in articulating value and embracing one’s unique voice. Listeners ... »
The Value of Relationship Marketing and Podcasting for Business Growth In today’s digital age, relationship marketing focuses on creating genuine connections rather than one-time sales. Mark J. Carter explains the importance of meaningful interactions, especially in networking and podcasting. Automated outreach often leads to disengagement, so he suggests focusing on personalized questions and helping others ... »
Gail Kasper, a master sales trainer, introduced the Cockatoo Selling System during a podcast with John Golden. This system emphasizes adaptability, consistency, and effective communication in sales. Drawing from the behavior of cockatoos, the system encourages sales professionals to be flexible, ask probing questions, and build strong customer relationships. Key takeaways include preparing a list ... »
