Many people don’t understand the power of YouTube, and there are sales and business people out there who are not taking advantage of this platform. YouTube is the second largest search engine, and it’s used by people who want to buy your product or service every single day. A study done by Google found that ... »
The nature of leadership has changed extensively over the last few years, and many things have had to change and adapt in order to keep up with these changes. Twenty or thirty years ago, there was a notion that in order to be a leader, you had to have direct reports and be a part ... »
Constant and dramatic changes are becoming a regular thing in the business world, and many people don’t know how to respond or cope with this kind of chaos. It causes a lot of stress when you think about how the chaos continues to grow exponentially. Just coping with things isn’t a long term strategy, though. ... »
Jump on board! Steve Hall, podcast interview hosted by John Golden, as they discuss how to navigate the “C”! The C-suite, that is! Selling at the C-level can mean something very different depending on what you sell, who you sell to, the value of your product or service, and many other things. Learning the nuances ... »
The natural human condition is quite negative, and it takes a lot of work and discipline to reshape the way we think of ourselves, others, and the world. Influence and charisma is largely based on positivity, and communicating a positive message about yourself and your values to others. Mary Gardner is a nationally recognized public ... »
Employees who enjoy and thrive in their workplace culture are happier, more productive, generate more revenue, become better leaders, and are ultimately better employees. So how do you create a “best place to work” culture, and cultivate this happiness for the people who work under you? Deb Boelkes, interviewed by John Golden, answers this question. ... »
Many salespeople aim to be strategic in their endeavors, but it’s unlikely that anyone has ever considered strategic humor as a method of growing sales. Karen Buxman is an expert on strategic humor, and how to create peak performance through the art of science and applied humor in sales. She explains this concept, and how ... »
Organizational vitality is when the people of an organization are energetic and have a sense of meaning and purpose in the work they do. One measure of organizational vitality is employee engagement, which is strongly influenced by leadership. It’s tough for employees to be engaged and participatory if the leaders aren’t also engaged and participatory. ... »
In this episode, Jordan Whelan of Gray Smoke Media shares simple tips to help businesses grow. Learn how to use long-tail keywords, try new platforms like Reddit, and repurpose your content for SEO. Jordan also explains how AI tools can save time while keeping your marketing real and human. A must-listen for anyone looking to ... »
In this podcast, ad expert Ben Heath explains why personal branding matters. Big names like Elon Musk help people trust their brands. But even small business owners can do the same. You don’t need a million followers. Just be real, connect with your audience, and give value. Ben also shares why knowing your goals and ... »
In this episode, sales expert Shelley Rosetta shares lessons from over 30 years in the furniture industry. She explains why profit matters more than just revenue, and reveals six key sales metrics every leader should track. Shelley also discusses coaching teams, keeping processes clear, and avoiding complacency. If you lead a sales team, don’t miss ... »
In this episode John Golden talks with Mohan Rao, Chief Product & Technology Officer at Knownwell. They explore how AI is more than just a tool—it’s a way to rethink how businesses run. Key takeaways: Use AI across your whole business, not just in one area. Fix your processes before automating them. Let AI help ... »
In this episode, Adam Nathan, founder of Blaze, shares how AI is changing marketing for small businesses. He explains how tools like Blaze help users create great content fast, without needing a big team. Host John Golden and Adam discuss why quality content still matters and how AI can support your creativity. You’ll also hear ... »
In this episode, John Golden talks with Alan Versteeg, a sales expert and co-founder of Growth Matters. Alan shares why coaching—not checking in or grilling your team—is the key to sales success. You’ll learn: Why coaching is different from auditing How to ask better questions Why focusing on strengths builds confidence A simple 4-step coaching ... »
