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🎧  Improving Closing Ratios with the Three Pillars of Digital Marketing
PodCast / Sep 12, 2024 / Saul Marquez

Improving Closing Ratios with the Three Pillars of Digital Marketing

In this episode, John Golden talks with Saul Marquez about how to significantly improve closing ratios by mastering the three pillars of digital marketing—owned, earned, and paid media. Saul shares actionable strategies to enhance your digital presence, reduce customer acquisition costs, and ultimately drive more sales. Whether you’re new to digital marketing or looking to ... »

🎧  Navigating the Complexities of Procurement
PodCast / Sep 10, 2024 / Mike Lander

Navigating the Complexities of Procurement

In this episode, John Golden talks with Mike Lander about how salespeople can effectively engage with procurement professionals. Mike dispels common misconceptions about procurement and offers actionable strategies to build better relationships, involve procurement early, and adopt a consultative selling approach. Visit us on Apple Podcast You can also find SalesPOP! on all major podcast stations. »

🎧 Crafting a Prosperous Image: Authentic Branding
PodCast / Sep 8, 2024 / Lee Heyward

Crafting a Prosperous Image: Authentic Branding

Join John Golden as he talks with Lee Heyward, founder of The Prosperous Image, about creating authentic and aligned brand identities. Lee shares actionable tips on storytelling, brand consistency, and empowering employees to enhance your business’s image. Visit us on Apple Podcast You can also find SalesPOP! on all major podcast stations.   »

🎧 Unleashing the Power of AI in Marketing
PodCast / Sep 6, 2024 / Jim Matuga

Unleashing the Power of AI in Marketing

In this episode, John Golden interviews Jim Matuga, founder of Interaction Media and creator of the Story Maker SaaS platform. Jim shares how Story Maker uses AI to empower small businesses and nonprofits by simplifying the content creation process. He also discusses the importance of storytelling in marketing, highlighting how businesses can leverage AI to ... »

🎧  The Importance of Relationships in Business
PodCast / Sep 4, 2024 / Blair LaCorte

The Importance of Relationships in Business

In this episode, John Golden interviews Blair LaCorte, a seasoned business executive, about the importance of relationships in business. They explore concepts like Dunbar’s number, vulnerability, and how personal connections influence professional success. Blair’s Key Points: Focus on Relationships: Success is rooted in nurturing meaningful connections. Coaching: Blair emphasizes helping others succeed through mentorship. Quality ... »

🎧 How Can You Master Excellence in Your Daily Life?
PodCast / Sep 2, 2024 / Adeyinka Adegbenle

How Can You Master Excellence in Your Daily Life?

In this insightful episode, John Golden interviews Adeyinka Adegbenle, known as Yinka, to explore the principles of excellence as outlined in her book “Master Excellence: 13 Principles to Help You Win at Life.” Yinka discusses how she turned a challenging period into an opportunity for growth, focusing on intentionality, character development, and financial discipline. The ... »

🎧  Harnessing the Power of Thinking Differently
PodCast / Aug 31, 2024 / Jamie Waller

Harnessing the Power of Thinking Differently

In this episode of the Expert Insight Interview, host John Golden speaks with Jamie Waller, a successful entrepreneur, philanthropist, and author of “Unsexy Business” and “The Dyslexic Edge: Unleash the Power of Thinking Differently.” Jamie shares his inspiring journey of overcoming the challenges of dyslexia, ADHD, and a difficult upbringing in East London to build ... »

🎧  Overcoming Fear and Anxiety
PodCast / Aug 29, 2024 / Daniel Packard

Overcoming Fear and Anxiety

In this episode of “Expert Inside,” John Golden interviews Daniel Packard, founder of Full Liberation Technology. Daniel, a UC Berkeley-trained mechanical engineer, shares his journey of overcoming anxiety, procrastination, and low confidence. He discusses how his engineering background helped him develop a program targeting the root cause of these struggles: fear. Daniel’s unique six-week program ... »

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Our Listeners About Us
I loved being a guest on the Sales POP podcast! John's easy going and insightful presence created a great conversation where we offered up content to help others Build a Vibrant Culture! Nicole Greer PC
John's guests are in tune with the program and always provide a worthwhile listen. Highly recommended Ted Kulawiak PC
We had such a good time together exploring his questions and it always makes it good for any audience when the people doing the podcast are having fun. Mags Bell PC
He clearly had done his prep work on my topic, and he really focused on what I said in the moment, so the conversation was as authentic and meaningful as possible Stephanie Klein PC
Thank you, John, and the SalesPop! team, for allowing me to share my insights on how businesses around the globe can attract, retain, and support top talent to thrive in today's world. Nirupa Netram PC
I am grateful to salespop.net and John for the opportunity to discuss gold and my new book, "Money and Liberty: In the Pursuit of Happiness and The Theory of Natural Money". Jame Turk PC
Thoughtful and respectful, John managed to create an incredible environment to talk and share ideas. It was a rich experience to participate in this interview. Thank you, John and SalesPOP! Felipe Zamana PC
John is a wonderful interviewer, exuding warmth and insight. It's clear he cares deeply about elevating the conversation about all things leadership and motivation. Amy Wong PC
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🎧 The Most Common Sales Mistakes and How to Avoid Them
PodCast / Nov 22, 2025 / Lee Salz

The Science of Silence and Storytelling in First Calls

Why are your deals ghosting you after a great first meeting? Because you missed the crucial step: securing the next meeting while the energy is high. Elite sales pros understand that buying decisions are more emotional than logical. Ditch the generic, fact-based questions and opt for evocative, storytelling prompts. Try this instead: Don’t ask, “What’s ... »

🎧 The Most Common Sales Mistakes and How to Avoid Them
PodCast / Nov 20, 2025 / Matt Watson

Why Authenticity Turbocharges Social Selling in a World of AI Slop

The social selling landscape has undergone a radical transformation. With AI making it effortless to generate generic content, the digital feeds are now saturated with what Matt Watson (CEO of Full Scale) and John Golden (Sales POP! host) call “AI slop.” To win today, you must pivot from mass broadcasting to relationship-driven engagement. We discuss ... »

🎧 The Most Common Sales Mistakes and How to Avoid Them
PodCast / Nov 18, 2025 / John Tarnoff

The Growth & Network Advantage

Mid-Career Transition Mastery: 3 Steps to Reframe Experience as Your Top Asset Welcome back. If you’re a seasoned pro navigating a mid-career pivot, you know the job market often feels obsessed with youth. We’re cutting through the noise with expert advice from coach John Tarnoff, focusing on the first two keys to success: mindset and ... »

🎧 The Most Common Sales Mistakes and How to Avoid Them
PodCast / Nov 16, 2025 / Darryl Stickel, Ph.D.

Unlocking the Power of Trust

Trust is the foundation of every successful relationship, especially in leadership, sales, and transformation. In a recent episode of Sales POP!, expert John Golden chats with trusted authority Darryl Stickle to reveal practical strategies for building trust in today’s unpredictable world. Key takeaways include: Trust exists on a spectrum, not as a yes/no concept. Vulnerability ... »

🎧 The Most Common Sales Mistakes and How to Avoid Them
PodCast / Nov 15, 2025 / Blayne Kelly Rodriguez

Leadership Transformation Essentials

Unlocking Leadership from Within: Building Trust, Culture & High-Performing Teams In this episode of Sales POP!, John Golden chats with Blayne Kelly and Hilary Andrews of Whole Teams Advisory about transforming leadership from the inside out. They delve into how intentional culture-building, trust, and psychological safety lay the foundation for thriving teams. Key takeaways include: ... »

🎧 The Most Common Sales Mistakes and How to Avoid Them
PodCast / Nov 13, 2025 / Fred Joyal

The Action Principle: Cultivating Boldness

Are you ready to break free from fear and self-doubt? In this episode, we dive into the transformative insights from Fred Joyal’s bestselling book, Super Bold: From Underconfident to Charismatic in 90 Days. Join us as we explore how to cultivate boldness and charisma as essential skills for personal and professional success. Key Takeaways: Boldness ... »

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