How to keep salespeople motivated? There are a lot of salespeople out there, who are looking to sell, to understand how and what they should be selling, what they should be doing differently, during this very strange period that we’re in due to the pandemic. What is the first thing Sales Leaders should be looking ... »
Podcast interview hosted by John Golden and guest Chala Dincoy: With people being so stressed, overwhelmed, and distracted right now, being able to efficiently use the short window of your prospect’s attention is more critical than ever. That’s why our new guest is Chala Dincoy, the CEO and founder of the ‘Repositioning Expert.’ She helps ... »
Investing in rental properties is a great way to create cash flow and have multiple income streams that you generate every month. In this interview by John Golden, real estate investment expert Lane Kawaoka advises you how to enter this business and start earning passive income for yourself. Visit us on Apple Podcast You can also ... »
Pitch and purpose sound like two very different things that aren’t related at all, but all too often, sellers are pitching their products, instead of speaking to the buyer’s purpose. Especially now that a lot of us have moved to remote selling with the onset of COVID-19, there has been less interaction, less collaboration, less ... »
Entrepreneurial sales present unique challenges that are different from frontline sales. When you’re a frontline seller or in professional sales, all you do is sell, 8 hours a day, 5 days a week. As an entrepreneurial salesperson, you have so many different hats. Sometimes you’re CEO, or accounting, or marketing, and you have to learn ... »
Imagine that you live your life in one room. In this room, there is only one door. That one door is an enter-only door so that when people come into your life and room, they are there forever. You can never get them out. Luckily, it’s a metaphor, but if it were true, wouldn’t you ... »
Crisis leadership is the ultimate type of leadership, and it can be utilized to help businesses who are currently facing uncertainty, and who will face uncertainty in the future. The state of the business world after COVID-19 left a lot of people really shaken. Many organizations found themselves unprepared and unsure of how to proceed. ... »
There are a lot of people out there who might be especially nervous about hitting your quota after the shifts that COVID-19 has brought into the climate. Some of you might have been nervous about hitting your quota before the pandemic hit, and are even more nervous about it now. However, everyone has been through ... »
In this episode, John Golden chats with SEO expert Nick Musica about the evolving SEO landscape, including the impact of Google algorithm updates and AI on content creation. Discover why quality content, user experience, and adaptability are critical in today’s competitive market. Nick shares actionable tips, such as optimizing site speed, creating valuable content, and ... »
Mastering Sales with Luke Lunkenheimer’s “Paid to Persuade” Method In this episode, Luke Lunkenheimer shares his “Paid to Persuade” method, emphasizing the importance of deep customer understanding in sales. He explores the emotional stakes of B2B decisions, overcoming insecurities, and maintaining authenticity. Luke introduces the three C’s—content, confidence, and cadence—as pillars of sales success, alongside ... »
Clarity in Sales Communication Join John Golden and Mitchell Levy as they explore the power of clear and credible communication in sales. Mitchell shares practical tips, including the KPOP framework, to help sales leaders simplify messaging, connect with audiences, and improve CRM adoption. Perfect for anyone seeking to enhance their sales strategy and build stronger ... »
Cultivating Curiosity and Communication In this episode, Lisa Blumenfeld, founder of Retain, discusses the importance of curiosity and open communication in building successful teams. She shares strategies for fostering inclusivity, delivering thoughtful feedback, and promoting self-awareness among employees. Lisa also highlights the value of creating parallel career paths and using tools like the “11” app ... »
Building High-Performing Websites Join John Golden and Jimi Gibson as they discuss how to turn your website into a lead-generating powerhouse. Jimi covers the importance of clear CTAs, engaging visuals, fast load times, and authentic messaging. Discover practical strategies to make your website a client-growing machine while staying ahead in the digital marketing game. Perfect ... »
Building Customer-Focused Tech Companies In this episode, Nathan Winegardner, CXO of Upstart 13, discusses creating customer-centric cultures, leveraging AI, and navigating digital transformation. He emphasizes the importance of strong company values, hiring for cultural fit, and maintaining open communication with clients. Nathan also shares insights into the vibrant tech talent in Latin America and offers ... »
