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🎧 How Small Businesses Can Use AI for Smarter, Simpler Marketing
PodCast / Apr 10, 2025 / Adam Nathan

How Small Businesses Can Use AI for Smarter, Simpler Marketing

In this episode, Adam Nathan, founder of Blaze, shares how AI is changing marketing for small businesses. He explains how tools like Blaze help users create great content fast, without needing a big team. Host John Golden and Adam discuss why quality content still matters and how AI can support your creativity. You’ll also hear ... »

🎧 How Coaching Helps Sales Teams Win
PodCast / Apr 8, 2025 / Alan Versteeg

How Coaching Helps Sales Teams Win

In this episode, John Golden talks with Alan Versteeg, a sales expert and co-founder of Growth Matters. Alan shares why coaching—not checking in or grilling your team—is the key to sales success. You’ll learn: Why coaching is different from auditing How to ask better questions Why focusing on strengths builds confidence A simple 4-step coaching ... »

🎧  Why We Need Real Sales Classes in Schools
PodCast / Apr 6, 2025 / Geoffrey M. Reid

Why We Need Real Sales Classes in Schools

In this episode, sales expert Geoffrey M. Reid—author of The Revenue Catalyst—joins John Golden to explore why structured sales education is missing from most universities and why that needs to change. Reid explains how the lack of proper training leaves many graduates unprepared, and how schools can close the gap by bringing real-world sales experience ... »

🎧  How to Build Trust in Sales and Coaching: Tips
PodCast / Apr 5, 2025 / Joanna Lott

How to Build Trust in Sales and Coaching: Tips

Building trust is hard today, especially in sales and coaching. Joanna Lott, a certified business coach, shared simple tips with John Golden. She says honesty wins over hype. Social media helps start the connection, but real trust grows through deeper content like podcasts and workshops. Joanna treats clients like people, not numbers. She sends gifts, ... »

🎧  Leadership Tips: Easy Guide to Leading Well
PodCast / Apr 4, 2025 / Valerie Sandjivy

Leadership Tips: Easy Guide to Leading Well

Leadership Insights with Valerie Sandjivy Valerie Sandjivy joins John Golden to share her 4 key pillars of leadership: lead yourself, lead others, master your emotions, and practice self-care. With over 20 years of business experience, Valerie explains how knowing yourself and building trust can shape powerful leaders. A must-listen for anyone looking to grow as ... »

🎧  Balancing Growth and Profitability for Startups
PodCast / Apr 2, 2025 / Eric Fiegoli

Balancing Growth and Profitability for Startups

Straightforward and Professional Bootstrapping a Business: Lessons from Exbo Group Eric Fiegoli, co-founder of Exbo Group, shared how he built a successful consulting firm from scratch. He and his partner saw a gap in financial strategy support for startups—and filled it. They grew without outside funding by focusing on their strengths, using their network, and ... »

🎧  How AI is Transforming Accounting for Startups
PodCast / Mar 31, 2025 / Armine Alajian

How AI is Transforming Accounting for Startups

AI is transforming accounting, making financial management more efficient for startups. In this episode, Armine Alajian shares how AI automates tasks like data entry and reconciliation, enhances accuracy, and prevents fraud. She emphasizes the importance of choosing the right AI tools, maintaining compliance, and working closely with accountants for strategic financial planning. Tune in to ... »

🎧 Enhancing Productivity Without Burnout
PodCast / Mar 29, 2025 / Bianca Best

Enhancing Productivity Without Burnout

Achieve Big Impact Without Burnout – Insights from Bianca Best In this SalesPop podcast episode, host John Golden speaks with Bianca Best, award-winning thought leader and author of Big Impact Without Burnout. Bianca shares her journey of overcoming burnout and offers practical strategies for managing energy, redefining success, and achieving sustainable productivity. Discover how to ... »

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We had such a good time together exploring his questions and it always makes it good for any audience when the people doing the podcast are having fun. Mags Bell PC
John is a wonderful host who creates a very comfortable atmosphere and instead of conducting a traditional interview he actually has a proper conversation with his guests. Matthias Oschinski PC
I appreciate how John highlighted the value of my lived experience in helping others change their mindset, because people live in all kinds of prisons in their heads Trish Jenkins PC
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Having been a guest on many podcasts, I put this experience among the most enjoyable and professional Eric McNulty PC
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🎧 Lay an Egg and Make Chicken Soup
PodCast / Jul 2, 2026 / David Dean

Future-Proofing Your Job in the AI Era

David Dean, author of An Inbox Between Us, keynote speaker, and self-described business AI realist, argues that you future-proof your job not by mastering tools but by deepening the human judgment, lived experience, and accountability AI can’t replicate. In this episode, Dean reframes AI as a relationship that takes time and shows how your communication ... »

🎧 Lay an Egg and Make Chicken Soup
PodCast / Jun 30, 2026 / Jim Effner

Navigating AI & Disruption in Financial Services

Jim Effner, Founder & President of P2P Group, explains why AI won’t replace financial advisors: money is a human-behavior business, and clients need an advisor they can implicitly trust, who understands them and genuinely cares. A former top-1% advisor who scaled Effner Financial Group to nearly 150 advisors and $27 billion of insurance in force, ... »

🎧 Lay an Egg and Make Chicken Soup
PodCast / Jun 28, 2026 / Maximos Lih

Winning the Agentic Age

Maximos Lih, founder and CEO of Emboldened LLC and a former operating partner at Google Ventures, argues that AI’s failures — not its successes — reveal a company’s biggest growth opportunities, and that leaders who treat AI as a one-for-one headcount swap destroy their own competitive moat. In this episode, Maximos draws on nearly a ... »

🎧 Lay an Egg and Make Chicken Soup
PodCast / Jun 27, 2026 / Glenn Fleischman

Adopting AI in Sales

Glenn Fleischman, Chief Revenue Officer at AYTM, an AI-powered consumer insights platform, argues the biggest AI risk in sales isn’t losing your job to an agent — it’s losing it to a colleague who uses AI better than you. In this episode, Fleischman lays out a practical, “bite-by-bite” path to AI adoption for sellers and ... »

🎧 Lay an Egg and Make Chicken Soup
PodCast / Jun 25, 2026 / Glenn Sandifer

Responsible AI Adoption in Sales

Glenn Sandifer, a 20-year sales and marketing executive at Securos USA, says AI belongs in sales only when it solves a real problem or automates a manual process — never as a mandate for its own sake. In this episode, Glenn explains how leaders can standardize AI tools across their teams, keep humans in control ... »

🎧 Lay an Egg and Make Chicken Soup
PodCast / Jun 21, 2026 / Chad Coe

Peopleizing: Relationship-Based Selling

Chad Coe, Founder of Coe Financial Group, replaces the hard pitch with what he calls “peopleizing” — leading with genuine care so prospects hire a relationship, not a sale. In this Sales POP! Expert Insight Interview, Chad shows how thoughtful questions, the right follow-up rhythm, and patience turn cold contacts into clients who say he ... »

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