Lee Benson is a serial entrepreneur, leadership coach, and Wall Street Journal bestselling author with over 30 years of experience founding and scaling companies. He has built and led eight businesses, most notably growing Able Aerospace from two employees to a 540-person team before selling at a 21.6x EBITDA multiple. As Founder and CEO of Execute to Win, he helps organizations accelerate value creation through his Mind Management System. In this episode, Lee makes the case that the growth-at-all-costs playbook produces fragile companies, and walks through the three categories of value that drive durable, compounding results.
In this conversation, Lee covers:
- The three categories of value creation: material, emotional, and connectedness
- How to operationalize culture so it stops being wallpaper
- Why every team needs one most important number tied to value
- The Mind Management System and how it replaces traditional hierarchies
- Customer obsession over competitor obsession, and why it wins
- Open-book management and profit-share programs that change frontline behavior
Ready to rethink growth at your own company? Learn more about Lee’s work and book a free consultation at etw.com.
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