Don Peppers, the highly successful US advertising executive, is well known for his famous quote about value. According to Don, “Customers will create value for you at the point where they believe you’re creating the most value for them”. Seems intuitive doesn’t it? But at the same time, it seems a bit mysterious. Don had ... Read Post
The difference between AI agents vs assistants comes down to how much they do on their own. An AI assistant helps you do a task faster when you ask, like drafting an email or summarizing a call. An AI agent takes multi-step action toward a goal on its own, like researching an account, preparing a ... »
Sales forecasting comes down to five steps: define your sales process and forecast period, gather your historical deal data, choose a forecasting method that fits your data, build the number, and review it against reality on a fixed cadence. The method you choose matters less than most teams think. The discipline of the five steps ... »
To improve CRM adoption among sales reps, make the CRM give more than it takes: cut manual data entry to minutes a day, configure the pipeline around how deals actually move, run every forecast and pipeline review from inside the CRM, train reps inside their live deals instead of a sandbox, measure usage weekly for ... »
People are smart to question the future of automation, for it has become part of everything we do. With the quantity of applications and technology around us, we yet still crave more. We become convinced of its power when our package is delivered from Amazon Prime, containing the items we were simply browsing for that ... Read Post
Originally published under the Pipeliner CRM name. Pipeliner is now Coevera — same company, evolved identity. What are the fundamentals of every sales process? Sales Process and the Coevera Selling System The reason salespeople need a sales process is because buyers follow exact journeys. If a salesperson isn’t following along, they are going for the ... Read Post
In the last few years, there has certainly been a lot of talk about sales enablement—it’s one of those trendy terms that came around and has definitely remained. It has come to the point now where software vendors are promoting a new type of solution called a Sales Enablement Platform (SEP). In one respect this is great news, for salespeople have never needed more enabling than they do today. There’s only one problem: just what is a Sales Enablement Platform? Read Post
Originally published under the Pipeliner CRM name. Pipeliner is now Coevera — same company, evolved identity. What is a manifesto, and why have we, the developer of a CRM solution, created one? A manifesto is defined by the dictionary as “a public declaration of intentions, opinions, objectives, or motives.” This is our public declaration of ... Read Post
You may not realize it—or the fact may have snuck up on you while you weren’t looking—but today there are far more smartphones out there than computers. There are currently an estimated 3 billion smartphones in use globally. Just to show the comparison, in 2017, the percentage of smartphone users accessing the internet was 63%, ... Read Post
The eBook was originally published under the Pipeliner CRM name. Pipeliner is now Coevera — same company, evolved identity. Coevera is a CRM (Customer Relationship Management) product for which Founder and CEO Nikolaus Kimla is extremely proud. It was, and remains, the first CRM product developed to actually empower salespeople—prior to Coevera, a CRM was ... Read Post
Web 2.0 bred Sales 2.0, which is at last beginning to recognize and even to understand the reality that Buyer 2.0 trumps everything. In short, the buyer is king. The buyer controls the dialogue. The buyer decides when and where and how to engage with a salesperson—and most worrying for those in sales, if he ... Start a slideshow
Sales strategist Robert Beckerman has designed a tool to help you build stronger relationships with prospects and clients. Are Your Sales Methods Effective? Are you ready to ask yourself some really important and possibly difficult questions? The answers to these 10 questions will help sales professionals focus on core issues that may be holding them ... Read Post
Sales POP! – conversations with the people who run sales organizations, hosted by John Golden. Published by Coevera, the CRM built for B2B sales teams that sell consultatively.
Nir Zavaro, the Business Storyteller and Amazon #1 bestselling author of F*ck the Slides, explains how to align brand, marketing, and sales by defining one consistent brand character, reviewing it every two months, and using a brand guardian to keep teams aligned. He also shows why a sales pitch should run about three minutes and lead with emotion before data. Learn more at https://nirzavaro.com/
