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🎧  The Audi Effect: How to Fix Broken B2B Landing Page Visuals
PodCast / Dec 2, 2025 / Sahil Patel

The Audi Effect: How to Fix Broken B2B Landing Page Visuals

The “Foreign Language” Test for Higher Conversions Is your B2B landing page failing the “One Second Test”? According to Sahil Patel, CEO of Spiralyze, most B2B sites rely too heavily on text to explain their value. In a recent interview, Patel shared a brutal auditing tactic: Translate your homepage into a language your ideal customer ... »

🎧  From Restaurant Owner to Real Estate Tycoon
PodCast / Nov 30, 2025 / Gino Barbaro

From Restaurant Owner to Real Estate Tycoon

We often chase a number in a bank account, thinking it equals freedom. But what if the way you earn that money is actually trapping you? In this episode of the Expert Inside Interview, John Golden sits down with real estate titan Gino Barbaro. Co-founder of a portfolio managing over $450 million in assets, Gino ... »

🎧  Stop Fighting Fires: Authentic Leadership for Sustainable Growth
PodCast / Nov 29, 2025 / Rob Marcus

Stop Fighting Fires: Authentic Leadership for Sustainable Growth

In a business world obsessed with speed, why are so many leaders stuck in a constant, exhausting cycle of crisis management? John Golden sits down with leadership veteran Rob Marcus (Blue Stallion Solutions, author of Crossing the Divide) to uncover the root causes of organizational chaos and the profound shift needed to achieve genuine growth. ... »

🎧  Maximizing Team Potential
PodCast / Nov 27, 2025 / Jolynn Ledgerwood

Maximizing Team Potential

How do you guarantee every voice is heard and every mind is engaged in your next strategy session? We’re unlocking the secret with learning and development veteran Jolynn Ledgerwood and the revolutionary LEGO Serious Play (LSP) method. Jolynn reveals why traditional meetings fail and how this hands-on process creates a level playing field, transforming quiet ... »

🎧 AI marketing stack, agent-to-agent marketing, brand voice protection
PodCast / Nov 25, 2025 / Len Ward

AI marketing stack, agent-to-agent marketing, brand voice protection

The role of the marketer is fundamentally shifting, and it’s time to adapt. Join us as Len Ward breaks down the imminent threats and opportunities of the AI era, equipping you with the tactics to remain indispensable. AI can handle the volume, but you own the voice. We detail critical protocols for protecting your unique ... »

🎧  Why Your Company’s Cost Management Efforts Always Fail
PodCast / Nov 23, 2025 / Duane Deason

Why Your Company’s Cost Management Efforts Always Fail

For many organizations, the term “cost management” is synonymous with panic. When the market tightens, leaders often have a “deer in the headlights” moment, defaulting to the fastest way to save money: layoffs. This is the single biggest reason why cost-cutting efforts not only fail but actively damage the company’s future. Veteran CFO Duane Deason ... »

🎧  The Science of Silence and Storytelling in First Calls
PodCast / Nov 22, 2025 / Lee Salz

The Science of Silence and Storytelling in First Calls

Why are your deals ghosting you after a great first meeting? Because you missed the crucial step: securing the next meeting while the energy is high. Elite sales pros understand that buying decisions are more emotional than logical. Ditch the generic, fact-based questions and opt for evocative, storytelling prompts. Try this instead: Don’t ask, “What’s ... »

🎧  Why Authenticity Turbocharges Social Selling in a World of AI Slop
PodCast / Nov 20, 2025 / Matt Watson

Why Authenticity Turbocharges Social Selling in a World of AI Slop

The social selling landscape has undergone a radical transformation. With AI making it effortless to generate generic content, the digital feeds are now saturated with what Matt Watson (CEO of Full Scale) and John Golden (Sales POP! host) call “AI slop.” To win today, you must pivot from mass broadcasting to relationship-driven engagement. We discuss ... »

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Our Listeners About Us

John is a gracious host and truly has a great sales mind. Ultimately selling is about people and John understands this well. He is one that sells with dignity! Harry Spaight PC
John works to get to the heart of the matter so listeners can find what they need, wisdom to grow and advance. Scott F. Paradis PC
He asked insightful questions that revealed aspects and nuances about the topic that the viewers will undoubtedly find very valuable. Paolo Pironi PC
Thoughtful and respectful, John managed to create an incredible environment to talk and share ideas. It was a rich experience to participate in this interview. Thank you, John and SalesPOP! Felipe Zamana PC
Really enjoyed being interviewed by John for SalesPop Magazine. Great conversation, very professional and insightful questions. I would highly recommend him for his podcast and interviewing skills. Hiten Bhatt PC
John was able to draw out the similarities and differences in our way of approaching sales without it being awkward. Shayla Boyd-Gill PC
John is a wonderful interviewer, exuding warmth and insight. It's clear he cares deeply about elevating the conversation about all things leadership and motivation. Amy Wong PC
I encourage successful sales professionals to tune into SalesPOP! And if their staff contacts you to appear, you are making it and a name for yourself as a one to watch in our esteemed profession. Precious Williams PC
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🎧 What Sales Leaders Should Do to Keep Salespeople Motivated
PodCast / Aug 3, 2026 / Dr. Debbie Qaqish

Human Performance in the Age of AI

Debbie Qaqish, Founder of The Growth Factor, argues that human performance is the next competitive advantage in the age of AI. As AI agents take over routine sales and marketing tasks, she says judgment, empathy, and authenticity decide who wins, and that leaders must build these human skills instead of adding more tools. In this ... »

🎧 What Sales Leaders Should Do to Keep Salespeople Motivated
PodCast / Aug 1, 2026 / Ganzorig U

Why Strategy Is a Subconscious Attitude

Ganzorig Ulziibayar, author of Strategy Is Attitude and founding chairman of Mandal Financial Group, joins Sales POP! to argue that strategy is a subconscious attitude, not just a set of frameworks. His core message: everyone is born a strategist, and three attitudes- giving, customer perspective, and productivity- awaken that capability. Drawing on a childhood herding ... »

🎧 What Sales Leaders Should Do to Keep Salespeople Motivated
PodCast / Jul 28, 2026 / Warren Kornblum

Emotional Brand Loyalty

Warren Kornblum, CEO of Shadow Branding and former Global CMO of Toys “R” Us, says brands win lasting loyalty by earning a share of the heart: an emotional connection built on clear purpose, consistent delivery, and human empathy rather than one-off transactions. In this Expert Insight Interview, he shares lessons from reinvigorating the Toys “R” ... »

🎧 What Sales Leaders Should Do to Keep Salespeople Motivated
PodCast / Jul 26, 2026 / Chris Papin

How Selling Value Over Price

Christopher C. Papin, attorney, CPA, and insurance producer at Papin CPA and Papin Law in Edmond, Oklahoma, joins John Golden to show how anchoring proposals to a client’s stated goals turns price objections into long-term value and ROI decisions. The episode also covers owner mindset, the accounting foundation behind good advice, and where AI helps ... »

🎧 What Sales Leaders Should Do to Keep Salespeople Motivated
PodCast / Jul 24, 2026 / Ron Johnson

Is Retail Dying? Why 85% of Revenue Still Comes From Stores

The Apple Store Retail Playbook with Ron Johnson Ron Johnson, creator of the Apple Store and author of Shop Different: How Retail Revealed Apple’s Genius, says winning retail treats stores as experiences, not transactions — because “good things happen when people come to stores.” Twenty-five years after opening the first Apple Store, Johnson explains how ... »

🎧 What Sales Leaders Should Do to Keep Salespeople Motivated
PodCast / Jul 21, 2026 / Keith R. Wyche

Trust Moves at the Speed of Consistency

Uncommon Leadership with Keith Wyche Keith Wyche, leadership consultant, Brink’s board member, and author of Uncommon Leadership, says leaders rebuild trust one promise at a time — by listening first, keeping their word consistently, and choosing people over power. In this episode, he draws on 30+ years at Walmart, IBM, Pitney Bowes, AT&T, and SuperValu ... »

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