When it comes to sales, it is all about understanding the customer. In this Expert Insight Interview, we welcome Gen Furukawa, Co-Founder of Prehook, a quiz platform for Shopify brands that helps merchants capture leads. Visit us on Apple Podcast You can also find SalesPOP! on all major podcast stations.Listen
Sales POP! – conversations with the people who run sales organizations, hosted by John Golden. Published by Coevera, the CRM built for B2B sales teams that sell consultatively.
Most sales teams obsess over motivation—better offers, bigger discounts, flashier pitches. But consumer psychologist Matt Sucha reveals the real problem: hidden psychological barriers. When a European bank offered free travel insurance, uptake was nearly zero. Why? Customers feared hidden charges and questioned legitimacy. Once these specific concerns were addressed, conversions soared 167%. The lesson? Stop ... »
Rebel Health Alliance founder John Goldman joins the podcast to challenge everything we accept about getting older. His personal transformation—from exhausted and declining in his 40s to thriving through data-driven care—sparked a mission to revolutionize healthcare access. The traditional system is broken. Fragmented specialists, rushed appointments, and insurance barriers leave most people settling for suboptimal ... »
Most consulting engagements end the same way: a polished deliverable, a final invoice, and clients wondering why nothing actually changed. Tim Beattie, CEO of Stellafai, calls this the fundamental flaw of traditional consulting. In this episode, Beattie reveals why output-driven contracts create misaligned incentives that hurt both consultants and clients. When you’re paid for deliverables ... »
Most entrepreneurs overcomplicate personal branding. Here’s what actually matters, according to international business mentor Katrena Friel. Start With Your Story You’re sitting on valuable insights and don’t even know it. Your challenges, solutions, and lessons learned? Someone’s searching for that exact roadmap right now. Document your journey—wins and failures both count. Combat Imposter Syndrome Practically ... »
Dive into the evolving blend of AI and storytelling with insights from David J. Ebner, founder of Content Workshop. In this episode, host John Golden uncovers how AI can boost marketing efficiency without diluting emotion. The core message: storytelling remains about human connection; AI serves as a tool to automate research, drafts, and data analysis ... »
Technical skill gets you the promotion, but interpersonal mastery keeps you there. In a recent Sales POP! episode, Rich Birke (JAMS) explains that leadership is defined by the ability to bridge “the trust gap.” Most leaders fail because they treat conflict as a crisis rather than a tool for innovation. To lead effectively, you must ... »
Is AI coming for your job, or is it coming to save it? In this episode, Antony Baker (CEO of 15) joins John Golden to dismantle the “replacement” narrative. They explore why the most successful firms use AI to make experts 10% better, not 100% redundant. By automating the “drudge work” of email and scheduling, ... »
Traditional airport snowplows are “paperweights” in summer—until now. Marc Manning, CEO of Kodiak Technologies, reveals a groundbreaking 2025 innovation: zero-emission snow-removal vehicles that serve as mobile power plants. Using V2G technology, these industrial EVs store energy and sell it back to the grid, accelerating ROI for airports. Engineered with partner Roush, these plows offer 60% ... »
He asked insightful questions that revealed aspects and nuances about the topic that the viewers will undoubtedly find very valuable.
Paolo Pironi PC
it was a pleasure to be interviewed by John on my book "Communicate or Die: Getting Results Through Speaking and Listening." John is an empathetic, thoughtful, and dynamic interviewer
Dr. Thomas Zweifel PC
I encourage successful sales professionals to tune into SalesPOP! And if their staff contacts you to appear, you are making it and a name for yourself as a one to watch in our esteemed profession.
Precious Williams PC
Having been a guest on many podcasts, I put this experience among the most enjoyable and professional
Eric McNulty PC
John was able to draw out the similarities and differences in our way of approaching sales without it being awkward.
Shayla Boyd-Gill PC
John is a wonderful host who creates a very comfortable atmosphere and instead of conducting a traditional interview he actually has a proper conversation with his guests.
Matthias Oschinski PC
John works to get to the heart of the matter so listeners can find what they need, wisdom to grow and advance.
Scott F. Paradis PC
We had such a good time together exploring his questions and it always makes it good for any audience when the people doing the podcast are having fun.
Mags Bell PC
Using AI to Support Frontline Managers with Ryan Englin Ryan Englin, Founder of Core Matters, says AI will not replace frontline managers who learn to use it — it will make them more valuable. In this episode, Englin explains how to hand busywork to AI so managers spend their time connecting with people, and how ... »
Dr. James Maisiri, an AI and society researcher at the University of Johannesburg, argues that Africa must shape AI before AI shapes Africa. His core message: with China and America controlling 90% of AI computing power and Africa holding just 1%, the continent needs human accountability, locally trained models, and united AI trade agreements to ... »
Nasir Ali, Managing Partner of Rise360 Ventures, shows how manufactured housing communities can produce stable, inflation-resistant passive income that keeps paying even in downturns. A second-generation operator, Nasir Ali buys underperforming communities, fills their vacancies, and earns recurring rent from the land beneath the homes. In this episode, he maps the path from a first ... »
Debbie Qaqish, Founder of The Growth Factor, argues that human performance is the next competitive advantage in the age of AI. As AI agents take over routine sales and marketing tasks, she says judgment, empathy, and authenticity decide who wins, and that leaders must build these human skills instead of adding more tools. In this ... »
Ganzorig Ulziibayar, author of Strategy Is Attitude and founding chairman of Mandal Financial Group, joins Sales POP! to argue that strategy is a subconscious attitude, not just a set of frameworks. His core message: everyone is born a strategist, and three attitudes- giving, customer perspective, and productivity- awaken that capability. Drawing on a childhood herding ... »
Warren Kornblum, CEO of Shadow Branding and former Global CMO of Toys “R” Us, says brands win lasting loyalty by earning a share of the heart: an emotional connection built on clear purpose, consistent delivery, and human empathy rather than one-off transactions. In this Expert Insight Interview, he shares lessons from reinvigorating the Toys “R” ... »
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