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🎧  The Audi Effect: How to Fix Broken B2B Landing Page Visuals
PodCast / Dec 2, 2025 / Sahil Patel

The Audi Effect: How to Fix Broken B2B Landing Page Visuals

The “Foreign Language” Test for Higher Conversions Is your B2B landing page failing the “One Second Test”? According to Sahil Patel, CEO of Spiralyze, most B2B sites rely too heavily on text to explain their value. In a recent interview, Patel shared a brutal auditing tactic: Translate your homepage into a language your ideal customer ... »

🎧  From Restaurant Owner to Real Estate Tycoon
PodCast / Nov 30, 2025 / Gino Barbaro

From Restaurant Owner to Real Estate Tycoon

We often chase a number in a bank account, thinking it equals freedom. But what if the way you earn that money is actually trapping you? In this episode of the Expert Inside Interview, John Golden sits down with real estate titan Gino Barbaro. Co-founder of a portfolio managing over $450 million in assets, Gino ... »

🎧  Stop Fighting Fires: Authentic Leadership for Sustainable Growth
PodCast / Nov 29, 2025 / Rob Marcus

Stop Fighting Fires: Authentic Leadership for Sustainable Growth

In a business world obsessed with speed, why are so many leaders stuck in a constant, exhausting cycle of crisis management? John Golden sits down with leadership veteran Rob Marcus (Blue Stallion Solutions, author of Crossing the Divide) to uncover the root causes of organizational chaos and the profound shift needed to achieve genuine growth. ... »

🎧  Maximizing Team Potential
PodCast / Nov 27, 2025 / Jolynn Ledgerwood

Maximizing Team Potential

How do you guarantee every voice is heard and every mind is engaged in your next strategy session? We’re unlocking the secret with learning and development veteran Jolynn Ledgerwood and the revolutionary LEGO Serious Play (LSP) method. Jolynn reveals why traditional meetings fail and how this hands-on process creates a level playing field, transforming quiet ... »

🎧 AI marketing stack, agent-to-agent marketing, brand voice protection
PodCast / Nov 25, 2025 / Len Ward

AI marketing stack, agent-to-agent marketing, brand voice protection

The role of the marketer is fundamentally shifting, and it’s time to adapt. Join us as Len Ward breaks down the imminent threats and opportunities of the AI era, equipping you with the tactics to remain indispensable. AI can handle the volume, but you own the voice. We detail critical protocols for protecting your unique ... »

🎧  Why Your Company’s Cost Management Efforts Always Fail
PodCast / Nov 23, 2025 / Duane Deason

Why Your Company’s Cost Management Efforts Always Fail

For many organizations, the term “cost management” is synonymous with panic. When the market tightens, leaders often have a “deer in the headlights” moment, defaulting to the fastest way to save money: layoffs. This is the single biggest reason why cost-cutting efforts not only fail but actively damage the company’s future. Veteran CFO Duane Deason ... »

🎧  The Science of Silence and Storytelling in First Calls
PodCast / Nov 22, 2025 / Lee Salz

The Science of Silence and Storytelling in First Calls

Why are your deals ghosting you after a great first meeting? Because you missed the crucial step: securing the next meeting while the energy is high. Elite sales pros understand that buying decisions are more emotional than logical. Ditch the generic, fact-based questions and opt for evocative, storytelling prompts. Try this instead: Don’t ask, “What’s ... »

🎧  Why Authenticity Turbocharges Social Selling in a World of AI Slop
PodCast / Nov 20, 2025 / Matt Watson

Why Authenticity Turbocharges Social Selling in a World of AI Slop

The social selling landscape has undergone a radical transformation. With AI making it effortless to generate generic content, the digital feeds are now saturated with what Matt Watson (CEO of Full Scale) and John Golden (Sales POP! host) call “AI slop.” To win today, you must pivot from mass broadcasting to relationship-driven engagement. We discuss ... »

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Our Listeners About Us

John is a wonderful host who creates a very comfortable atmosphere and instead of conducting a traditional interview he actually has a proper conversation with his guests. Matthias Oschinski PC
I appreciate how John highlighted the value of my lived experience in helping others change their mindset, because people live in all kinds of prisons in their heads Trish Jenkins PC
John is a wonderful interviewer, exuding warmth and insight. It's clear he cares deeply about elevating the conversation about all things leadership and motivation. Amy Wong PC
John is a gracious host and truly has a great sales mind. Ultimately selling is about people and John understands this well. He is one that sells with dignity! Harry Spaight PC
John asked meaningful questions that are relevant for his audience and was spirited in his interview approach with curiosity and enthusiasm. It was an honor to be able to spend the time on his show and become a new raving fan of his content. Rhonda Petit PC
Thoughtful and respectful, John managed to create an incredible environment to talk and share ideas. It was a rich experience to participate in this interview. Thank you, John and SalesPOP! Felipe Zamana PC
I had the joy of being a guest on John’s SalesPop Podcast with John on Thursday. He is a wonderful host and we had a great and relaxed discussion. Dr. Lizz Bernthal PC
Really enjoyed being interviewed by John for SalesPop Magazine. Great conversation, very professional and insightful questions. I would highly recommend him for his podcast and interviewing skills. Hiten Bhatt PC
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🎧 Leadership
PodCast / Jul 2, 2026 / David Dean

Future-Proofing Your Job in the AI Era

David Dean, author of An Inbox Between Us, keynote speaker, and self-described business AI realist, argues that you future-proof your job not by mastering tools but by deepening the human judgment, lived experience, and accountability AI can’t replicate. In this episode, Dean reframes AI as a relationship that takes time and shows how your communication ... »

🎧 Leadership
PodCast / Jun 30, 2026 / Jim Effner

Navigating AI & Disruption in Financial Services

Jim Effner, Founder & President of P2P Group, explains why AI won’t replace financial advisors: money is a human-behavior business, and clients need an advisor they can implicitly trust, who understands them and genuinely cares. A former top-1% advisor who scaled Effner Financial Group to nearly 150 advisors and $27 billion of insurance in force, ... »

🎧 Leadership
PodCast / Jun 28, 2026 / Maximos Lih

Winning the Agentic Age

Maximos Lih, founder and CEO of Emboldened LLC and a former operating partner at Google Ventures, argues that AI’s failures — not its successes — reveal a company’s biggest growth opportunities, and that leaders who treat AI as a one-for-one headcount swap destroy their own competitive moat. In this episode, Maximos draws on nearly a ... »

🎧 Leadership
PodCast / Jun 27, 2026 / Glenn Fleischman

Adopting AI in Sales

Glenn Fleischman, Chief Revenue Officer at AYTM, an AI-powered consumer insights platform, argues the biggest AI risk in sales isn’t losing your job to an agent — it’s losing it to a colleague who uses AI better than you. In this episode, Fleischman lays out a practical, “bite-by-bite” path to AI adoption for sellers and ... »

🎧 Leadership
PodCast / Jun 25, 2026 / Glenn Sandifer

Responsible AI Adoption in Sales

Glenn Sandifer, a 20-year sales and marketing executive at Securos USA, says AI belongs in sales only when it solves a real problem or automates a manual process — never as a mandate for its own sake. In this episode, Glenn explains how leaders can standardize AI tools across their teams, keep humans in control ... »

🎧 Leadership
PodCast / Jun 21, 2026 / Chad Coe

Peopleizing: Relationship-Based Selling

Chad Coe, Founder of Coe Financial Group, replaces the hard pitch with what he calls “peopleizing” — leading with genuine care so prospects hire a relationship, not a sale. In this Sales POP! Expert Insight Interview, Chad shows how thoughtful questions, the right follow-up rhythm, and patience turn cold contacts into clients who say he ... »

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