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E-Books tailored just for you

Sales Management / Feb 20, 2017 / Sales POP! Recommends
eBook: Lifecycle Marketing 101

eBook: Lifecycle Marketing 101: What Every B2B Marketer Needs to Know about CLM

Right On Interactive is helping companies use Customer Lifecycle Marketing strategies by surfacing their “best-fit” customers. Surface and Cultivate their Best-Fit Customers Are you curious about the trending topic of Customer Lifecycle Marketing, and how it could help you grow your business? Right On Interactive’s ebook, Lifecycle Marketing 101: What Every B2B Marketer Needs to ... Read Post

Theory-Made-Real-Pipeliner-CRM-Puts-Principles-into-Practice

Theory Made Real – Coevera Principles into Practice

Coevera / Nov 28, 2016 / Nikolaus Kimla

Originally published under the Pipeliner CRM name. Pipeliner is now Coevera — same company, evolved identity. At Coevera, we operate on principles instead of values. The difference between these two terms is significant. Values depend on culture, time, era, language, business sector, geographical location, and other factors. They are highly contextualized. Principles, on the other ... Read Post

Your CRM is Costing You More Than You Think

Coevera / Jul 14, 2025 / Nikolaus Kimla

Stop Paying for a Patchwork Sales Stack. It’s Time to Build a Profit Engine Does your company’s sales stack feel like it’s held together with duct tape and expensive subscriptions? You started with a CRM, then added a scheduler, an email marketing tool, an account planning app, and more. Each new app promised efficiency, but ... Read Post

10 Guiding Principles for Entrepreneurs

10 Guiding Principles for Entrepreneurs

Entrepreneurs / Nov 25, 2016 / Nikolaus Kimla

Any activity is governed by principles or natural laws. Some are obvious—skydiving, obviously, is governed by gravity. Flying is also subject to gravity, as well as wind and air patterns. Some are not so obvious. A fantastic example is economics, which for hundreds of years has been subject to “principles” in various schools of thought ... Read Post

Austrian School of Economics – Brought to Life in Pipeliner

Austrian School of Economics Brought to Life in Coevera

Finance / Mar 5, 2025 / Nikolaus Kimla

The eBook was originally published under the Pipeliner CRM name. Pipeliner is now Coevera — same company, evolved identity. Prime Economic Principles in Coevera Sales isn’t just about products and customers—economics plays a key role in every deal. This book simplifies essential economic principles and connects them to real-world selling. These insights aren’t just theory; ... Read Post

Snapshots

Tools for your productivity

Tools / Feb 20, 2017 / Sales POP! Recommends
Sales Opportunity Evaluation Scorecard

Sales Opportunity Evaluation Scorecard

Identify and evaluate any sales opportunity to prioritize your sales pipeline and keep it accurate and actionable. Learn How to Identify a Good Sales Opportunity Nancy is a sales rep for a company that sells office furnishings. They include chairs, desks, couches, conference tables and any other such items needed. Nancy’s company generally qualifies opportunities with this ... Read Post

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