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With an increasingly empowered Buyer, it is more essential that ever that Sales & Marketing become more aligned. We have selected some Marketing books for the foremost thought-leaders in bringing Sales & Marketing more into sync.
Marketing & Sales
The Samsung Instinct was designed to be habit forming. Inspired by pioneering work by Dr. Neale Martin, Sprint and Samsung created the Instinct interface from the bottom up to work the way your brain works.
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"The social customer is your NEW customer. And if you don’t recognize it, they will be someone else’s new customer. Adam Metz presents a clear, concise game plan for attracting them, connecting with them, and keeping them. Don’t just buy this book: invest in the…
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Everything you've been told about leadership over the past thirty years no longer applies. The world has changed, and so has everything we know about becoming and remaining an effective leader particularly when it comes to keeping your top talent! The effective leaders of tomorrow…
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"Fear and doubt are the two greatest enemies of high performance in the workplace. This powerful book shows you how to instill more and more courage and confidence in every person, releasing personal potential you didn't know you had available." --Brian Tracy, author of Eat…
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What would it feel like to have an extraordinary workplace culture that generates both joy and remarkable financial results? Many leaders and managers find culture to be abstract, intangible and elusive. Perhaps you've noticed people walking on eggshells or avoiding conversation landmines. Is your team's…
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Set up, launch, and run your winning social/mobile media campaign! This guide is packed with actionable tools, techniques, and tips you can really use – all fully revamped for today's newest platforms and opportunities. Authors Jamie Turner and Reshma Shah have unsurpassed experience using social…
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