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The sales process has been around for many years, but the addition of the marketing process has changed the way that things are done. With two different processes, companies can integrate the two, changing the process as a whole, and how the final result is ultimately achieved. If the marketing process and sales process are ...

As media platforms change and evolve, some salespeople are struggling to keep up with the social media trends, and are missing out on key sales, or failing to market themselves in a way that keeps up with consumer preferences. To learn more about how to keep up with media trends, watch this video interview with ...

Bob Miglani is an expert on how to embrace the chaos. He came to America from India as a child. His family opened a Dairy Queen, where he learned that if you work hard, everything will take care of itself. He went on to a corporate career with tremendous success, becoming the top salesperson at ...

Host John Golden sits down with David Brock to discuss his book “Sales Manager Survival Guide”. David gives us insight into what it takes to become a successful sales leader. This podcast is also a recorded live event you are welcome to view here: The Sales Manager Survival Guide iTunes Podcast 

Sales recruiting is difficult. Attracting, hiring, and onboarding good salespeople can be a challenge that is challenging to overcome. The turnover rate for salespeople is much higher than other jobs in the business industry. But, that doesn’t necessarily have to be the case. Brendan Barrett, interviewed by John Golden, explores sales recruiting, and how to ...

John Golden sits down with Andrew Grant to talk about his book “The Innovation Race: How to Change a Culture to Change the Game”. The word “culture” gets thrown around a lot, and companies discuss culture at length. What does it really mean to inject culture into a company? Does it simply mean deciding on ...

Sales enablement can be a broad topic, and a lot of people have different definitions of what sales enablement really means. Tamara Schenk, interviewed by John Golden, created a definition based on her real-life experience, as well as research, and working with clients. “We define it is a collaborative, strategic discipline that is designed to ...

Change management is the concept of change, and how to keep abreast of these changes. Many times, salespeople are slow to change their methods or don’t realize the necessity of adapting to the newness of the sales world. This can have a detrimental impact on success. Alan O’Neill, interviewed by John Golden, explores change management. ...