What type of relationship do you want with your customers?  How do you want them to perceive you?  Are you typically relegated to those who manage projects or do you get regular meetings in the C-suite?  Much of this depends on the types of conversations you are having with your customers and can be a ... Read Post

Years from now, will salespeople have been driven into extinction, victims from over-predation by cost-cutting CFO’s and empowered buyers? Will anyone remember the once-glorious meaning of Individual Contributor? Will the selling profession be able to extract itself from the festering primordial swamp that sustains negative sales stereotypes? Well, the siren has sounded. In 2012, Gerhard ... Read Post

Using What You”ve Done — to Get Where You Want to Go Well here we are again,  a new year.  Every year at this time, just like, you, I start thinking about the upcoming year ahead and putting together my strategic plan. For years, my process began with a little education, I would pull out ... Read Post

Sales Managers as Agents of Change Editor’s Note: Today we are posting Chapter 2 of a 10-chapter book, authored by our CSO, John Golden and Matt McDarby, President of United Sales Resources. John and Matt have collaborated before and have joined forces with this book to provide expertise to help our readers — particularly Sales ... Read Post

Traditionally, the sales call for prospects was to reach, qualify, and then pitch — by phone or in person. This worked well, because the buyer had one resource —  you, the salesperson —  to provide vital information on your company’s products and solutions. Today, that sales call has changed. To be effective today requires a whole ... Read Post

Stephen Covey said, “The key is not to prioritize what’s on your schedule, but to schedule your priorities.” Of course, Covey’s message is a good one for all of us, but especially true for salespeople as pointed out in “The Power of Prioritization Report”i published by Velocify (A Sales Optimization Study). This study is one ... Read Post

As an executive vice president for sales, I spent countless hours reviewing, examining, and analyzing the sales forecast for my company. I required the managers who reported to me to do the same. And that’s what they asked their reps to do, too.  We weren’t alone. Conversations between sales leaders, sales managers, and sales staff ... Read Post

Optimizing your sales process is a key factor in minimizing overall business risk. In this one hour webinar sales expert John Golden shares actionable tips, real-life examples, and easy auditing steps to easily hone your sales process for greater business success. It’s like a one-hour crash course in risk management — which you can turn ... Read Post