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TV Expert Interviews / Sales & Marketing Alignment / Jun 11, 2020 / Posted by Dr. Ivan Misner / 508 

Networking for Success or Who’s In Your Room?

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Imagine that you live your life in one room. In this room, there is only one door. That one door is an enter-only door so that when people come into your life and room, they are there forever. You can never get them out. Luckily, it’s a metaphor, but if it were true, wouldn’t you be more careful about the people you let into your life? There is some evidence to substantiate this metaphor, though, at least within the mind. When you have a relationship with someone, their fingerprints are all over your brain. There is neuroscience to support this claim. For a moment, think about someone who is no longer in your life. What did they do to you that made you want to get them out of your life? If they’re in you’re head, they’re still in your room, and they will be there for the rest of your life. The room begins in the brain and ends in the brain. It’s all in your mind. So, who are you going to let into your life? And how do you stop this revolving door? Dr. Ivan Misner discusses how to make sure the people in your room are good ones in this expert sales interview, hosted by John Golden.

This expert sales interview explores:

  • Building you up or bringing you down?
  • How to move on and get people out of your room

Engines vs. Anchors:

Sometimes reducing your circle to net contributors to your life as opposed to net subtractors can be best. When we’re growing up, there is this notion that life is a popularity contest, and the more people you have around you, the better. But as we age, many of us discover that it’s not about quantity, it’s about quality.

Moving on:

You can’t really get people out of your head, to some extent they will always be there. But, you can take the relationship, put it in a metaphorical box, and put it away. The box is still there in your garage, but you don’t open it or access what’s inside of it.

Our Host

John is the Amazon bestselling author of Winning the Battle for Sales: Lessons on Closing Every Deal from the World’s Greatest Military Victories and Social Upheaval: How to Win at Social Selling. A globally acknowledged Sales & Marketing thought leader, speaker, and strategist. He is CSMO at Pipeliner CRM. In his spare time, John is an avid Martial Artist.

About Author

Dr. Ivan Misner is the Founder & Chief Visionary Officer of BNI, the world’s largest business networking organization. Founded in 1985 the organization now has over 9,400 chapters throughout every populated continent of the world. Last year alone, BNI generated almost 12.3 million referrals resulting in $16.7 billion dollars worth of business for its members.

Author's Publications on Amazon

This book is for business people wanting to increase their business through referrals. The book provides you with the five steps for building and maintaining strong business networks—steps that go far beyond just showing up at events and passing out your business cards!
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What restless fast-food manager has not dreamed of being the boss of a nationwide restaurant chain? What hard-working employee has not dreamed of running his own company? Perhaps more important, what can they, and we, learn about achieving success from successful people? This is the…
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We all know that word-of-mouth can turn a company, product, or service into a roaring success or a crashing failure. This updated, information-packed 4th edition offers you a proven model for developing your referral marketing plan.
Buy on Amazon
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