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In this episode, John Golden talks with Dr. Thorsten Polleit about why the Austrian School of Economics still matters today. Dr. Polleit explains how key ideas like subjective value, opportunity cost, and business cycles help us understand modern economies. He also discusses why booms and busts happen, how low interest rates create bad investments, and ...

Struggling sales teams don’t have to stay that way! In this episode, John Golden chats with Geoff Ketterer, a sales expert who knows how to turn things around. They break down why teams fail, how leadership makes or breaks success, and why tracking the right KPIs is key. Geoff also shares how to fix slow ...

In this episode, host John Golden chats with Chris Peer, CEO of Sinc Show, about how B2B marketing teams can prove their value. Chris shares insights from his book The Great Eight Pillars: ROI-Driven Marketing for Manufacturing Companies, explaining how marketing can shift from being a cost to a revenue driver. From setting clear goals ...

In this engaging episode podcast, host John Golden speaks with Jeff Mains, a seasoned entrepreneur and expert in the B2B SaaS landscape. The conversation delves into the critical topic of future-proofing businesses in an era marked by rapid technological advancements and the transformative impact of artificial intelligence (AI). Key Takeaways: Understanding Customer Needs: Stay attuned to ...

In this episode of Expert Insight Interview, host John Golden speaks with AI strategist Jonathan Mast about how entrepreneurs can harness AI to boost productivity, sales, and customer engagement. Jonathan, founder of White Beard Strategies, shares his expertise on AI prompting, which enhances AI’s effectiveness by providing context and specificity. Key takeaways include a four-step ...

In this episode podcast, host John Goldin sits down with futurist Ian Khan to explore the transformative impact of AI, the evolving nature of work, and the critical role of leadership in future readiness. Ian, creator of the Future Readiness Score and author of Un Disrupted, shares valuable insights on how businesses and individuals can ...

In a recent podcast episode, John Golden interviews Titus Jumper, a multifaceted entrepreneur, about the evolution of chatbots and AI in customer service. They discuss the initial hype surrounding chatbots, the importance of quality data for effective AI implementation, and the ethical considerations of using AI in business. Titus shares actionable advice on personalizing customer ...

In the latest episode of the Expert Insight Interview, John Golden speaks with Kasper, a marketing visionary from Copenhagen, about the transformative power of in-house marketing. Kasper advocates for building internal marketing teams, emphasizing benefits like consistent brand messaging, efficiency, and cost-effectiveness. He discusses steps for creating a productive in-house team, including assessing current spending ...