Fatal Flaws of the Funnel: The funnel model is a modern mainstay, suggesting that marketing’s job is to bring prospects into the “top” of the funnel through a variety of tactics, convert them into leads, qualify and handle them, pass them to sales to assess the opportunities, and eventually close a few customers at the ...
Podcast interview with Nicolas Vandenberghe who is the co-founder & CEO Chili Piper. He started selling newspapers in the streets of Paris in high school, studied Maths at Ecole Polytechnique then Business at Stanford GSB, started and sold 3 tech companies with up to 65 employees and $11M in revenues, ran Sales for a $2Bn ...
Podcast interview with Rachel Lynn Cipriano who is the CEO at Magnificent Resilience and plays the role of a Speaker, Advisor, Coach, Author, and Leadership Catalyst. She speaks to organizations committed to building leaders of excellence and deeper significance. She emphasizes those who are great maintaining a commitment to integrity and service. She communicates her ...
If you asked a room full of 100 CEO’s if they thought that training was important, you’d likely get an almost unanimous vote “yes.” However, if you asked how many of those CEOs were actually investing the time and the budget into training, you would not get such a strong response rate. This is to ...
Podcast interview with Thomas Druyen who is a German sociologist and director of two institutes at Sigmund Freud Private University in Vienna. In addition to his work as a speaker and author – especially on philosophical and contemporary topics – Druyen focuses his research on the psychological and neural conditions as well as the accompanying ...
Many small business owners think that if they just work a little harder, things will get better and their business will grow. But in reality, working harder is not always the answer. It can actually run people directly into the ground if the work is not the right kind of work. This is especially a ...
Podcast interview with Christine Perakis who is the Business Growth Architect, Executive Coach, and 360o Transformation Expert. For more than two decades, Christine Perakis, Esq. has navigated through negotiation tables, board rooms, classrooms, and the tempestuous open seas. As a lawyer, C-Level executive, investor, trainer, and boat captain, Christine discovered an essential truth applicable to ...
The old way of leading doesn’t work anymore. With where we’re at in the world today, the standard hierarchical approach of one, or few, leaders at the top, leading down to the masses, isn’t as effective or accepted as it used to be. This method is coming to an end, and leaders need to find ...
