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The Evolution of Sales in the Mining Industry
Sales and Marketing / Mar 19, 2025 / John Golden

The Evolution of Sales in the Mining Industry

The mining industry is having to change in its approach to sales,  moving away from its traditional focus on transactional selling and instead leaning into consultative selling. In recent interviews with sales leaders across the mining sector, it’s clear that the combination of changing buyer behaviors, digital transformation, and evolving market demands is forcing a ... Read Post

How to Test Your Value Propositions on Social Media

How to Test Your Value Propositions on Social Media

Sales Technology / Jan 7, 2015 / James White

In today’s world of short attention spans and strong competition, you don’t have much time to capture your customer’s attention, much less make a great first impression. Paradoxically, this is precisely what you must do in order to maintain a successful presence and a thriving business. To effectively engage and make use of the short ... Read Post

A New Kind of Pipeline: Pipeliner CRM!

A New Kind of Pipeline: Pipeliner CRM!

Sales Technology / Jan 2, 2015 / Bruce Boyers

PK Companies Serve the Oil and Gas Industry with a New Kind of Pipeline — Pipeliner CRM! About PK Companies PK Companies is the parent company of three individual companies: PK Industrial, PK Safety and PK Technology. The parent company is formally referred to as PK-STI—each of the last 3 letters standing for Safety, Technology ... Read Post

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