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10 Sales Tactics Guaranteed to Capture Your Prospect’s Attention

10 Sales Tactics Guaranteed to Capture Your Prospect’s Attention

All About CRM / May 15, 2015 / Linda Kern

What do salespeople need to do in today’s tough business environment to catch the attention of decision makers? I recently uncovered some compelling data in a series of conversations I had with decision makers representing several industries, including: insurance services, publishing, hospitality, communications, manufacturing, hardware supplies, a post-secondary institution, and pharmaceuticals. I asked them the ... Read Post

How To Attract More “Best Customers”

How To Attract More “Best Customers”

All About CRM / May 14, 2015 / Marylou Tyler

We all love getting referrals from clients, friends, and colleagues.  But, this business development channel is not typically consistent. Or is it? Think about this for a moment.  You have a massive network of your absolute best, highest-converting new clients out there.  And to access them, all you have to do is tap into this ... Read Post

How to Fix (or Fire) An Employee in 30 Days

How to Fix (or Fire) An Employee in 30 Days

Sales Management / May 13, 2015 / Paul Laherty

“Genuine leaders bring out the best in people through their purpose – they inspire us. They care about their employees and they’re not afraid to ask us to deliver more than we ask ourselves.” During my senior year in college I aced an Army Physical Fitness test. When it ended my instructor walked over and ... Read Post

What’s Your Sales Persona Superpower?

What’s Your Sales Persona Superpower?

For Sales Pros / May 13, 2015 / Ian Altman

I recently met a CEO who wanted to shift his team — from order-takers to sales driven. His rationale? I think we’re focusing on price, on reacting. I’d like our people to be directly in front of buyers and referral sources — to focus on business value. Here’s the thing: Sometimes we can get tangled ... Read Post

The Data Pyramid: A Primer for Sales Managers

The Data Pyramid: A Primer for Sales Managers

Sales Management / May 12, 2015 / Martin Doyle

“Any fool can know. The point is to understand.” — Albert Einstein When looking at raw data, we need to be mindful of its limitations, and aware of its potential. Data can reveal the most intricate subtleties about a subject, and help us to understand the meaning behind the numbers. It can help us to ... Read Post

3 Tactics That Are Losing You the Executive Sale

3 Tactics That Are Losing You the Executive Sale

For Sales Pros / May 11, 2015 / Ago Cluytens

When it comes to selling to executives, there’s a lot of well-intended, good advice out there – unfortunately, as the years have passed and buying has evolved, some of it has become more than a little outdated. There are three things that are still very commonly recommended in sales training, books, blog posts, and videos ... Read Post

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