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David Hoffeld

David Hoffeld is the author of The Science of Selling. He is the CEO of Hoffeld Group, a research-based sales training and consulting firm that translates the findings of neuroscience and behavioral science into sales-specific concepts.

Author's Publications on Amazon

The Science of Selling: Proven Strategies to Make Your Pitch, Influence Decisions, and Close the Deal Cover

The Science of Selling: Proven Strategies to Make Your Pitch, Influence Decisions, and Close the Deal

by David Hoffeld
The Revolutionary Sales Approach Scientifically Proven to Dramatically Improve Your Sales and Business SuccessBlending cutting-edge research in social psychology, neuroscience, and behavioral economics, The Science of Selling shows you how to align the way you sell with how our brains naturally form buying decisions, dramatically…
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