On what he loves about SalesPOP and sales itself, why salespeople should be different, why benchmarking sucks, the importance of Sales and Marketing alignment, and advice for new salespeople. Roy is a top contributor to SalesPOP! and seriously enjoys it. “I love working with people who are emotionally committed to their work” he says. “SalesPOP! ... Read Post

Marketing and Sales should work together to increase awareness, connect with target audiences and ultimately put revenue on the books. Too often, Marketing and Sales are at odds with each other. That’s actually the better scenario because it means they are actually communicating, while too many times there is no interaction at all. The worst ... Read Post

How Does Artificial Intelligence Work with Sales & Marketing Alignment? It is Sales & Marketing Alignment month on SalesPOP! So continuing our series on artificial intelligence, let’s now take a look at AI and how it fits in with Sales & Marketing Alignment. As we know by evaluating the current state of Sales & Marketing ... Read Post

Could your sales funnel benefit from a weight reduction program? Do you need to shed those ungainly suspects that are weighing you down? It’s a common dilemma. There’s a certain level of satisfaction when your sales funnel is full. However, filling your pipeline with empty and unqualified opportunities leads to an unhealthy outlook. The solution ... Read Post

In a society where no one seems to be accountable anymore, discussing accountability can be a slippery slope. But accountability is a critical principle. Without it, we fail both individually and collectively. The rules are changing. In this new political and economic climate, the difference between companies who are solvent and those who are just ... Read Post

Money is left on the table when sales and marketing can’t work together. Here are four key relationship challenges that both sides can agree to work on. Sales and marketing departments, which ought to work together in a symbiotic, supportive way, too often get bogged down in turf wars. In fact, as much as 88 ... Read Post

When your sales team is operating at peak performance, the company thrives. Sales increase, the company is more profitable, people are engaged, and clients are thrilled enough to keep coming back for more. It almost seems effortless. However, in almost any facet of life, effortless success is rarely effortless. It comes after frameworks are put ... Read Post

Today we must embrace the idea that sales and marketing are no longer separate. Success today is about sales and marketing alignment. Read Post