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Top 5 CRMs for the Mid-Market: A Comparative Analysis
Sales Technology / Nov 25, 2025 / John Golden

Top 5 CRMs for the Mid-Market: A Comparative Analysis

Top 5 B2B CRMs for the Mid-Market The mid-market segment has unique B2B CRM requirements: sophisticated enough to support complex sales processes, yet practical enough to drive rapid adoption without dedicated IT resources. Here’s our definitive ranking. 1. Pipeliner CRM Why It Leads for B2B CRM Mid-Market Pipeliner CRM was purpose-built for the mid-market sweet ... Read Post

Customer Service Makes Sales Amazing

Customer Service Makes Sales Amazing

Sales Professionals / Feb 19, 2018 / Roy Osing

Exceptional salespeople recognize that they have dependencies and that their success depends on the performance of others in the delivery chain, particularly customer service. But in my experience engaging the frontline service team as a regular source of customer and market information doesn’t occur often enough and is not seen as a particularly high sales ... Read Post

The Awful Nickname that Worked

The Awful Nickname that Worked

True Sales Tales / Feb 18, 2018 / Robert Jolles

We have probably all been called various nicknames throughout our lives. I’ve certainly had plenty myself. At five years old my hair was extremely short, and my Dad nicknamed me “bur head.” If it came from my Dad, I was okay with it. In high school I was called “Broadway.” In college I was known ... Read Post

Don’t Chase Sales Unicorns

Don’t Chase Sales Unicorns

Sales Professionals / Feb 14, 2018 / Shawn Karol Sandy

Or, it’s not what you sell, but how you sell. When you call someone and don’t receive a return call, what thoughts go through your head? When you send an email to a prospect and receive no response, how do you feel? In conversation with sellers, they often tell me that their biggest source of ... Read Post

Stop Selling! (Trendy Advice, Bad Strategy)

Stop Selling! (Trendy Advice, Bad Strategy)

Sales Professionals / Feb 14, 2018 / Andy Rudin

“You shut your mouth when you’re talking to me!” Some readers might recall the source of this infamous confusion. It came from the movie Wedding Crashers. In sales, we mimic this noxious craziness every day without batting an eye. We hire salespeople and drop a heavy quota on their shoulders. We pay them a base ... Read Post

Averting Sales Risk with Sunk Cost

Averting Sales Risk with Sunk Cost

Sales Professionals / Feb 13, 2018 / Nikolaus Kimla

What is the principle of sunk cost, and how can it be practically applied to sales? For it certainly can. Sunk cost is a principle of economics. Sunk costs are costs that a company has already invested in products or services that must now be profitably recovered. These are costs that your company has already ... Read Post

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