As the saying goes, we all have the same 24 hours to work with each day. How each of us uses their 24 hours and how much is accomplished can be vastly different, however. It’s amazing how much time can be wasted or mismanaged in a work environment, especially by toxic employees. The following are ...
Metrics are essential for management to understand if reps are on track to deliver results and to identify areas for improvement. You cannot make continuous improvements and refinements without them. They need to be actionable and predictable. While there are many standard metrics, many will be unique to your sales environment and go-to-market strategy. It ...
What’s a good lead rate? How much should a lead cost? These are questions stirring in the minds of executives everywhere. (Just google them.) The problem is they’re not so easy to answer; few have found success; and for that matter, are they even the right questions? I have been in this business since 1991 ...
“If you can find good people, they can always change the product/service. Nearly every mistake I’ve made has been in picking the wrong people, not the wrong idea. Most entrepreneurs have no problem coming up with a good strategy, but they usually need all the help they can get in developing and implementing the tactics ...
There is no shortage of advice one can get when trying to determine the basics when talking with potential new customers and clients. How to converse with prospects: asking the right questions and asking insightful questions will give you a better understanding about who you are connecting to and how you may be of service. ...
Smart sales organizations know how important it is to invest in their frontline managers. Skilled sales managers are at the heart of the sales team. With our 2015 Sales Manager Survey, we set out to understand how companies go about building skilled leadership. What are the priorities for skill development and support? What we discovered ...
Other than a few books on tape (wow that makes me sounds old) and a few random seminars, I have never formally been trained in sales. I have a marketing degree, but, and this might be surprising to some of you, it required a grand total of one class on the sales game. That said, ...
Are you still asking prospects, “What keeps you up at night?” That kind of question is making you look out of touch and may also signal to your prospect that you are totally uninformed about their world, their business, and your place in their ecosystem. Nowadays, it’s crucially important to show potential clients that you ...
Casey Stengel, the baseball legend, said it best, “You look up and down the bench and you have to say to yourself, can’t anybody here play this game?” I wonder about it when it comes to a marketing team’s willingness and ability to prove the ROI for their lead generation programs. Can anyone play the ...
The B2B buying process is shifting, and as a result, selling as we know it has shifted, too. Until lately, salespeople had a lot of control. Armed with a territory, price structure, and targets, they could roam, free-range style, so long as they managed their territory and produced results. Sales management provided oversight, bridged with ...
