Everyone wants to be more productive. It’s an important feature of success, in both the business world and in our personal lives. Stever Robbins is a serial entrepreneur, top-10 iTunes podcaster, and productivity expert. Interviewed by John Golden, Robbins explores several tips to be more productive in life and in business.
This expert sales interview explores:
- The benefits of defining your goal
- Using output to guide productivity plans
- Identifying personal and professional motivations
Slow Change is Good Change:
It’s easy to want to try several productivity strategies all at once, but human behavior changes slowly. It’s best to pick one strategy that is going to make a lot of difference for you, and start by implementing that successfully before adding more in.
Know your Goal, Make it Productive:
Productivity also involves having clearly defined goals, and knowing how to measure the success of these goals. Maybe you want to have more friends. You wouldn’t measure your productivity based on money, you’d probably measure it on how much time you’re spending with your friends.
Know your Output:
Productivity depends on what you’re up against. In other words, how productive you are depending on the output of whatever your particular job is. If you’re a salesperson, for example, the desired output is dollars and customer satisfaction.
The Answer to Why:
If you struggle to understand your personal purpose, it can be found by continually asking: why? For example, if you are a salesperson, your output is to make money and make customers happy. Why is that beneficial?
John is the Amazon bestselling author of Winning the Battle for Sales: Lessons on Closing Every Deal from the World’s Greatest Military Victories and Social Upheaval: How to Win at Social Selling. A globally acknowledged Sales & Marketing thought leader, speaker, and strategist. He is CSMO at Pipeliner CRM. In his spare time, John is an avid Martial Artist.