In this episode, John Golden talks with Mike Lander about how salespeople can effectively engage with procurement professionals. Mike dispels common misconceptions about procurement and offers actionable strategies to build better relationships, involve procurement early, and adopt a consultative selling approach.

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Nick Verity works as a Chief Executive Officer at Cleverly, which is an Advertising & Marketing company with an estimated 18 employees; and founded in 2016. The only B2B Lead Generation Agency in the world with 700+ 5-star reviews. They are part of the Executive team within the C-Suite Department, and their management level is C-Level. In this expert insight Interview, Nick and John discuss “How to get leads on LinkedIn for super cheap without being salesy.”

Visit us on Apple Podcast You can also find SalesPOP! on all major podcast stations.

Sales development is critical to any company’s success, and it should be taken seriously. In this Expert Insight Interview, we welcome David Dulany, the founder of Tenbound and author of The Sales Development Framework: How to Build and Scale a Highly Productive Sales Development Program.

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Most people do not associate the sales process with an enjoyable activity. Usually, the most common thing that comes to mind when thinking about a sales process is a horrible sales experience that still haunts your past. But there is a way to redeem yourself from those haunting sales calls, and turn the sales process into something is actually enjoyable. To do this, you must stop thinking about this idea of what sales should be, and start thinking about how it can become an enjoyable, efficient part of your everyday selling routine. In this expert sales podcast interview, Tasha Smith, interviewed by John Golden, explores how to enjoy the sales process with five key steps.

Visite us on Apple Podcast You can also find SalesPOP! on all major podcast stations.

Rob Jolles is a sought-after speaker and best-selling author. He teaches, entertains, and inspires the audience worldwide. Rob draws on more than thirty years of experience to teach people how to change minds. His programs on influence and persuasion are in global demand, reaching organizations in North America, Europe, Africa, and the Far East. Today, Rob’s keynotes and workshops attract many diverse audiences, from Global 100 companies to growing entrepreneurial enterprises.

Listen to our Sales Expert Insights interview as John and Rob cover the following points:

• What is the exact meaning of the customer decision cycle?
• There are times when we make a lot of assumptions and assume that we know how our customers make decisions. The fact is we probably haven’t studied that industry recently and based it off old experiences. What are Rob’s views regarding the same?
• One of the first things that you need to do is have a conversation with new customers and the existing ones, ask to walk you through their process. How to describe the value of a good conversation!
• What are some of the customer’s decision cycles?

Visite us on Apple Podcast You can also find SalesPOP! on all major podcast stations.

The benefit of consistency in sales is very simple. We know that consistent sales activities produce consistent sales results. Random sales activities produce random sales results. Many salespeople use a sales process to guide their buyers from lead to close, but others opt for strategies that produce more inconsistent results. Weldon Long, interviewed by John Golden, explores the power of consistency in sales.

This podcast is also a recorded live event you are welcome to view here: Consistency in Sales

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The sales process has been around for many years, but the addition of the marketing process has changed the way that things are done. With two different processes, companies can integrate the two, changing the process as a whole, and how the final result is ultimately achieved. If the marketing process and sales process are not connected and cohesive, it can create detrimental inefficiencies. Hugh Macfarlane discusses this more in detail in this video interview, hosted by John Golden

This podcast is also a recorded live event you are welcome to view here: The Sales Process…and the Marketing Process

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Judy Frank talks sales bottlenecks and accelerators in the sales process with John Golden. Bottlenecks, also referred to as speed bumps or potholes, are things that come up in the sales process that slow the entire method down, or negatively impact it in some way. Accelerators, on the other hand, are things that speed up the sales process and lead to a quicker close.

This podcast is also a recorded live event you are welcome to view here: Accelerators in the Sales Process

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