In this podcast episode, John Golden from Sales POP! Online Sales Magazine and Pipeliner CRM chats with Kiefer Hazaz from Fruition Rev Ups about the strategic approach of Rev Ups. They dive into aligning sales, marketing, and customer service to drive growth. Kiefer highlights the need to unify processes, tools, and data to prevent fragmented ...
In this podcast episode, John Golden from Sales POP! Online Sales Magazine and Pipeline CRM interviews Tanishq Goyal, CEO of SamBlogs.com, about the significance of SEO for businesses. Tanishq explains how SEO optimizes websites to improve search engine rankings, driving traffic and sales. They discuss AI’s role in enhancing SEO by analyzing data and trends, ...
In this podcast episode, John Golden from Sales POP! Online Sales Magazine and Pipeline CRM interviews Scott Grates, a visionary entrepreneur from central New York. They discuss the importance of relationship marketing for scaling small businesses. Scott explains that relationship marketing focuses on nurturing relationships and seeking introductions rather than traditional referrals, emphasizing the human ...
In this podcast episode, John Golden from Sales POP Online Sales Magazine and Pipeline CRM interviews Adam Callinan, founder of Pentane, a SaaS platform. They discuss the financial challenges faced by early-stage companies, emphasizing common mistakes such as overspending on payroll and office space without understanding the financials. Adam shares insights from his experience with ...
In this episode of the Expert Insight Interview, host John Golden speaks with Robert and Kay Fukui, co-founders of IE 61 Inc and authors of “Tandem: The Married Entrepreneur’s Guide for Greater Work-Life Balance.” The discussion centers on the unique challenges married entrepreneurs face in balancing their business and personal lives. Robert and Kay share ...
In this podcast episode, John Golden from Sales POP! and Eric Gruber of Personal ABM discuss the pivotal role of account-based marketing (ABM) in enhancing the go-to-market strategy. They explore how ABM can accelerate revenue and increase average contract value by improving the account experience through aligned sales, marketing, and customer success efforts. Eric highlights ...
In this podcast episode, John Golden and Frank V. Cespedes discuss the evolving role of AI in sales. Cespedes highlights AI’s potential to improve productivity, particularly in customer contact and lead generation. They explore how AI shifts the focus to higher-value tasks and relationship-building for salespeople. The conversation also covers the necessity of clean data ...
In this podcast episode, John Golden interviews Ahuva Gruen, a seasoned fractional CFO and founder of AG Financial CPA. They explore the critical challenges businesses face in achieving profitability. Ahuva shares her expertise on the importance of proper pricing, strategic employee placement, and establishing accountability. She stresses the need for meticulous tracking of costs and ...
