At SalesPOP! we are always on the lookout for fresh, insightful content for our Online Magazine Blog.
If you would like to be a content contributor, please see our Contributor Guidelines, and then contact us.
For a couple of decades now, business technology pundits have told us we needed a CRM application. IT staff have convinced executives that their companies couldn’t live without one. CRM developers have asserted theirs is the best, with a broad variety of supporting arguments. Yet at the same time, sales forces have continued to complain ... Read Post
One concern that can come up in deciding on whether or not to move to a cloud CRM solution is, “Will we be able to customize CRM?” Since cloud solutions are generally SaaS (Software as a Service) solutions, the worry is that since it’s not going to be in-house, it’s only going to be provided ... Read Post
If you’re in business, one of your primary objectives is, of course, to grow. The expansion is a wonderful thing, but it also carries several inherent problems. As you grow, you need more staff. You require more space if only to park those new employees. If you’re in the manufacturing sector, you may need additional ... Read Post
As you know, customers are now more aware of the options available to them than ever before. The explosion of information online combined with content marketing and discussion on social media has changed the buying journey – forever. Now that may sound dramatic, but the implications for sales teams are HUGE – and not every ... Read Post
Part of the debate over the move to a cloud CRM solution centers around costs. Since data hosting costs comprise a significant portion of any company’s budget, it well behooves an organization to research this point thoroughly and learn the whole truth of the matter: is it more cost-effective to retain data resources on-site, or ... Read Post
A prime concern with companies contemplating the move to a cloud CRM solution is: will my data be safe? With data being potentially stored off-shore, potential data ownership issues, and even concerns over safely transferring data, it certainly isn’t a minor issue. But as with other cloud CRM concerns we’ve been addressing in this series, ... Read Post
Sales velocity is a crucial factor in today’s highly competitive business environment. The last thing a company needs to worry about is the sales force not being able to instantly save to or access data from CRM system, when needed. Hence a common concern about moving to a cloud CRM is the worry about poor ... Read Post
When considering a cloud CRM solution—or a move to the cloud in general—many companies still have a concern over security. A 2013 survey by 451 Research of enterprise IT professionals and decision makers revealed that security remains the primary concern relating to cloud-related activities. This is understandable, as exposure to the internet always carries some ... Read Post
