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Customer engagement is not about sending out the most emails in one day. Productivity is important, but overload may lead recipients to “emotionally unsubscribe.” As a sales pro, you have lots of reasons to become accustomed to thinking about ways you can optimize customer engagement. Accountability is the new sales buzzword. Only about half of ... Read Post
Editor’s Note: Today we are happy to welcome Jeff Shore to our blogging community. Jeff is a self-described “sales wonk” who works with small companies to help them embrace their discomforts and deliver bold sales results. Recently we’ve looked at the issue of turnover in sales from the viewpoint of the hiring side . Today ... Read Post
“Some B2B selling is essentially a person who is independent and operates on their own—the majority of the sales cycle finds them all by themselves. But in general with my clients, it is a team sport in that you’re working together as a team, and therefore the communication and strategy amongst the team is critical. ... Read Post
Recently I had the opportunity to work with a great client at their worldwide sales conference in Miami. During the two days, I spent several hours with their sales management team and four hours with their salespeople, they have a great sales culture and you could feel the attitude in the room. In the post-meeting ... Read Post
One of the things that I have always done is read my writing aloud – to others or myself as a test of what I’ve created. Perhaps it is because I am a poet at heart (majored in Writing in college, and have been writing poetry for almost 40 years). The sound of the spoken ... Read Post
Most salespeople call a prospect with the goal of getting them live on the phone. While there is a chance you’re calling at the right time, with the right message, the majority of the time, this is not likely. Interrupting someone’s day for a sales conversation is a breeding ground for a bad conversation. Even ... Read Post
It would seem to be an easy question for a company to answer, but currently, a qualified business lead seems to depend on who is doing the qualifying: Marketing Qualified Leads Automation Qualified Leads Tele-Prospecting Qualified Leads Sales Qualified Leads A business lead used be either a qualified lead or an unqualified lead. Things seemed ... Read Post
“Emotional intelligence” and “sales” are not often mentioned together — they’re considered oil and water. Sales leaders often mistakenly confuse emotional intelligence with being weak, which is far from the reality. Emotional intelligence is a crucial leadership skill, and the research supports its inclusion in a winning sales team. #1: Emotional self-awareness. Are you the ... Read Post
