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The Evolution of Sales in the Mining Industry
Sales and Marketing / Mar 19, 2025 / John Golden

The Evolution of Sales in the Mining Industry

The mining industry is having to change in its approach to sales,  moving away from its traditional focus on transactional selling and instead leaning into consultative selling. In recent interviews with sales leaders across the mining sector, it’s clear that the combination of changing buyer behaviors, digital transformation, and evolving market demands is forcing a ... Read Post

Keeping Sales Competencies at the Heart of Customer-Driven Selling

Keeping Sales Competencies at the Heart of Customer-Driven Selling

Sales Professionals / Feb 1, 2017 / Meghan Steiner

Align content and technology with organizational initiatives Today’s digital world has dramatically and forever changed the selling environment. Business buyers now have answers, opinions, and research at their fingertips, thanks to advances in online and mobile technologies. As a result, salespeople are invited late to the sales opportunity, after major decisions have been made. Within ... Read Post

The Need for Emotionality in Sales Management

The Need for Emotionality in Sales Management

Sales Management / Jan 24, 2017 / John Golden

Condensed from a Pipeliner SalesChat Interview with Ken Thoreson, conducted by John Golden Ken Thoreson is the president of Acumen Management Group and a recognized expert in sales execution channel management. He has over 18 years in consulting and advisory positions and has led development-stage entrepreneurship as well as $250 million national vertical software sales ... Read Post

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