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The Evolution of Sales in the Mining Industry
Sales and Marketing / Mar 19, 2025 / John Golden

The Evolution of Sales in the Mining Industry

The mining industry is having to change in its approach to sales,  moving away from its traditional focus on transactional selling and instead leaning into consultative selling. In recent interviews with sales leaders across the mining sector, it’s clear that the combination of changing buyer behaviors, digital transformation, and evolving market demands is forcing a ... Read Post

How to Find Your Ideal Customer Profile

How to Find Your Ideal Customer Profile

Sales Management / Mar 3, 2017 / Sales POP!

One of the toughest parts of owning and managing a business is finding and keeping reliable clients. For many business owners and professionals, utilizing customer relationship management software (or CRM, for short) is an essential part of marketing and building customer databases. At Home Improvement Leads, we are committed to helping both homeowners and building ... Read Post

Personal Branding: Building Your Brand of Gold

Personal Branding: Building Your Brand of Gold

Sales Professionals / Mar 2, 2017 / John Golden

To many people, the obvious examples of a “brand” means things such as the smiling faces of realtors decorating benches at bus stops or the over-caffeinated car salespeople in Stetson hats on local TV. It has never been a top priority for salespeople or marketers to actively and deliberately build a personal brand–either for the ... Read Post

Sales is Really About Solving Problems

Sales is Really About Solving Problems

Sales Professionals / Feb 27, 2017 / Larry Alton

Effective people are those who can look at a problem and say, “how can I solve this?” They move through life with an attitude that gets them through every obstacle in their path simply because they have the ability to meet challenges head-on, look for solutions, and solve problems. Some of the most effective problem ... Read Post

How to Recognize and Sell to Your Niche Audience!

How to Recognize and Sell to Your Niche Audience!

Sales Management / Feb 24, 2017 / John Montana

With the advance of Social Media to new dizzying heights, today’s sales world brings many new challenges to sales people. Salespeople must understand social media, and more importantly, how to prospect within it. That means a salesperson must become an expert on who the buyer is exactly for the product or service they are selling ... Read Post

The Salesperson Mindset: The Quality of Freedom

The Salesperson Mindset: The Quality of Freedom

Sales Management / Feb 21, 2017 / Nikolaus Kimla

For sales today, a mindset is at least as important as a skillset, and I refer to this mindset as social intelligence. In our ongoing series on this vital topic, we have already discussed the qualities of self-responsibility, individuality and security. Now let’s take up a very important quality: freedom. Salespeople and Freedom Many salespeople ... Read Post

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