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Top 5 CRMs for the Mid-Market: A Comparative Analysis
Sales Technology / Nov 25, 2025 / John Golden

Top 5 CRMs for the Mid-Market: A Comparative Analysis

Top 5 B2B CRMs for the Mid-Market The mid-market segment has unique B2B CRM requirements: sophisticated enough to support complex sales processes, yet practical enough to drive rapid adoption without dedicated IT resources. Here’s our definitive ranking. 1. Coevera Why It Leads for B2B CRM Mid-Market Coevera was purpose-built for the mid-market sweet spot, delivering ... Read Post

CRM as a Swiss Army Knife

CRM as a Swiss Army Knife

Sales Management / Apr 21, 2017 / Eileen Krantz

A multi-tool for coaching to and managing the sales process Today’s CRM is like a Swiss Army knife. The multi-tool is useful for just about any task, trade, or adventure. In the sales environment, CRMs can extract data from every kind of interaction with customers and prospects, providing sellers and their managers with useful and ... Read Post

The Discipline of Planning

The Discipline of Planning

Sales Professionals / Apr 6, 2017 / John Golden

J.R.R. Tolkien, in his children’s fantasy "The Hobbit," makes this excellent point: “It does not do to leave a live dragon out of your calculations, if you live near him.” In other words, it is important to know the lay of the land when planning an excursion—of any sort. This includes social media campaign planning. Read Post

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