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The Evolution of Sales in the Mining Industry
Sales and Marketing / Mar 19, 2025 / John Golden

The Evolution of Sales in the Mining Industry

The mining industry is having to change in its approach to sales,  moving away from its traditional focus on transactional selling and instead leaning into consultative selling. In recent interviews with sales leaders across the mining sector, it’s clear that the combination of changing buyer behaviors, digital transformation, and evolving market demands is forcing a ... Read Post

How to Improve Communications to Drive Business Growth

How to Improve Communications to Drive Business Growth

Sales Skills / Mar 11, 2025 / Elinor Stutz

Should business not meet your expectations, it’s wise to examine your communications. People in varying industries are unaware of how they come across to others and will often discourage further business. Examining the issue from multiple angles can improve future outcomes. For example, consider the following: Do you allow your prospect to speak first to ... Read Post

Consistency Grooms Success

Consistency Grooms Success

Customer Experience / Feb 26, 2025 / Elinor Stutz

All Efforts Must be Consistent for Growth A clear long-term vision for what we ultimately want to achieve and the minor goals along the way, require consistency among all strategies, whether for a successful career or business. Relaxing Allows for Unique Ideas Some people ridicule creative thinkers believing traditional hard work will pay off. For ... Read Post

What Is the Difference Between Data and Information?

What Is the Difference Between Data and Information?

Sales Management / Feb 18, 2025 / Martin Doyle

Bill Gates, founder of Microsoft, stated: “How you manage information determines whether you win or lose.” When improving decision making in a business, we need to understand the difference between data and information to define our data quality goals. Data and information are not the same–and they should not be confused. Just What Is Data? ... Read Post

Customer for Life

Customer for Life

Customer Experience / Feb 18, 2025 / Brian Sullivan

A lofty goal, for sure. The first sale, of course, is great. But its real value is in its potential as it kicks off a relationship that can lead to continued business over the long term – streams of revenues and profits  that fuel growth. But making the relationships sustainable requires focus, commitment and meaningful ... Read Post

The Chemistry of Everyday Medicines: How Painkillers Work

The Chemistry of Everyday Medicines: How Painkillers Work

Sales and Marketing / Feb 12, 2025 / Sales POP!

Painkillers, also known as analgesics, are among the most commonly used medications worldwide. Whether it’s for a mild headache or chronic pain, these drugs provide relief by interacting with the body’s chemistry in precise and targeted ways. Understanding how they work can give us insights into their benefits, risks, and the future of pain management. ... Read Post

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