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The Real Mission of Sales Enablement

The Real Mission of Sales Enablement

Sales Management / Aug 11, 2020 / Nikolaus Kimla

We seem to have a different concept for Pipeliner CRM than other developers and vendors have for their CRM offerings—for we believe that CRM in itself should empower salespeople. It doesn’t make sense from a financial or any other standpoint to have a “Sales Enablement Platform” (SEP) in addition to CRM. We have therefore placed ... Read Post

The Who, What & Where Of Sales

The Who, What & Where Of Sales

Pipeliner CRM / Aug 10, 2020 / John Golden

There is no doubt that Sales is becoming more complicated due to the ever-expanding networks that prospects and clients are part of. The advantage is that Salespeople can search these network connections as many of them are digitally available (LinkedIn, Alumni websites, etc) and discover the kind of six degrees of separation that would have ... Read Post

Working To Improve Tomorrow

Working To Improve Tomorrow

Entrepreneurs / Aug 9, 2020 / Elinor Stutz

Each new day and season brings reason for us to be working to improve tomorrow.  Keeping on top of the economic news and technological updates require us to be in a forever state of revising plans. The thought applies to many aspects of our lives. Companies are now making predictions of what is to come. ... Read Post

How To Get Sales To Really Not Sell Anything

How To Get Sales To Really Not Sell Anything

Sales Skills / Aug 7, 2020 / Roy Osing

How do you get sales viewed more as a strategic asset than a flogger of wares? My experience is that most organizations underutilize sales because they treat it as a traditional tactical tool rather than as a strategic asset. Today the focus tends to be on how traditional sales can be more efficient — providing ... Read Post

How Crucial are Mobile Platforms and Video Content for Sales Enablement?

How Crucial are Mobile Platforms and Video Content for Sales Enablement?

Sales and Marketing Alignment / Aug 4, 2020 / Nikolaus Kimla

When it comes to sales enablement, the importance of mobile devices cannot be overestimated. Today mobile and tablet devices outnumber desktop devices by a factor of 13 percent worldwide according to one source (note that iOS and Android applications are also immediately usable on tablets—it is the same technology). We know from our own experience ... Read Post

Advice For New Podcasters Based on Delivering 500 Podcasts!

Advice For New Podcasters Based on Delivering 500 Podcasts!

Leadership / Aug 2, 2020 / John Golden

I started Video Podcasting about 3 or so years ago when we at Pipeliner CRM launched Sales POP! our online, multimedia magazine. In the intervening years, I have hosted nearly 500 one-on-one interviews, panel discussions, Live YouTube events, and live chats. Recently quite a lot of people have contacted me for advice on starting their own podcast – especially as ... Read Post

What is Marketing Really?

What is Marketing Really?

Sales and Marketing Alignment / Aug 1, 2020 / Wayne Mullins

What is Marketing? Most people don’t really understand the difference between marketing and advertising. By default, people assume that they’re one and the same, but the reality is that advertising is just one piece or one component of your marketing. For people to be effective at marketing, they first have to understand what truly encompasses ... Read Post

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