Stories are a fantastic way to illustrate the effectiveness of your services. But beyond that, as Patricia Fripp shows us in this insightful presentation, is that there is actually a great formula to follow which will truly engage your audience and empower your message. Part of this formula is populating your stories with real flesh-and-blood characters that your audience can relate to, and to actually use their words. All of this is wrapped up in an emotional connection.
How to Use Great Storytelling to Build Your Consulting Business
About Author
Patricia Fripp
When your message must be memorable, your presentation powerful, and your sales successful, call Patricia Fripp. She is a Hall of Fame keynote speaker, executive speech coach, sales presentation skills and on-line training expert. Learn to improve your sales presentations easily and conveniently.
Author's Publications on Amazon
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Ending Self Sabotage
Expert Interviews / 18624 -
#SalesChats: 9th May 2019 9am PT/Noon ET
#SalesChats / 14363 -
#SalesChats: Sales Trends That You Need To Know About In 2019
#SalesChats / 13894 -
#SalesChats: How to Drive Sales Motivation
#SalesChats / 13140 -
#SalesChats: How to Be a Top Sales Performer
#SalesChats / 12944
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Selling Your Business Isn’t LuckāIt’s a Strategy. Here’s the Blueprint (video)
Expert Interviews / Aug 26, 2025 -
4-Step Conversion Formula: The Blueprint for Turning ‘Maybe’ into ‘Yes’ (video)
Expert Interviews / Aug 24, 2025 -
The Sales Mindset Manual: A Guide for Small Business Leadership (video)
Expert Interviews / Aug 23, 2025
About Author
Joannus John Nieuwenburg
Greetings, you're in the company of John, a firm believer in the pivotal connection between a coach and their client for a prosperous coaching journey. If you're intrigued about John's background, his essence, and the prospect of collaboration, you're in for a treat. On this page, he guides you through an exploration of his qualifications and extensive experience, sharing his profound views on the intricate world of business and business coaching. You'll also get a sneak peek into the perspectives of his clients, giving you valuable insights into what it's truly like to work with him. To top it off, John reveals his impactful TEDx talk and his unwavering commitment to destigmatizing depression and tackling the critical issue of suicide. Welcome to a journey of discovery with John.
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