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TV #SalesChats / Sales Management / Sep 17, 2020 / Posted by John Golden / 312 

How To Build a Winning Sales Plan in 3 Steps

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Watch the replay of this important #SalesChats with Amy Franko on “How To Build a Winning Sales Plan in 3 Steps”

00:00 Introduction

04:30 Step 1 – Key Goals & Milestones

12:10 Step 2 – Key Verticals

18:02 Step 3 – Ideal Target Customers

25:36 Recap

27:21 Power Tip

Now more than ever, companies are having to re-address their sales plans and even look at pivoting into adjacent or completely new markets. The issue is clear but the challenge is how to build a plan that clearly identifies the market, the target buyer and a sales strategy to go after both. And if these challenges are not enough, the timeframes have dramatically decreased given the uncertainty of the times we live in so this sales chat will also address how you plan for much shorter windows than ever. Amy Franko joined host John Golden to answer these important questions.

About Author

John is the Amazon bestselling author of Winning the Battle for Sales: Lessons on Closing Every Deal from the World's Greatest Military Victories and Social Upheaval: How to Win at Social Selling. A globally acknowledged Sales & Marketing thought leader, speaker, and strategist. He has conducted over 350 video interviews of thought leaders for Sales POP! online sales magazine and has a podcast channel on iTunes that has over 287 audio interviews He is CSMO at Pipeliner CRM. He is also an Amazon best selling author of two books and In his spare time, John is an avid Martial Artist.

Author's Publications on Amazon

John Golden, best selling author of "Winning the Battle for Sales" presents "Social Upheaval: How to Win At Social Selling" to explain how every B2B salesperson can add social selling methods to their toolkits, and why it is so important that they do so without…
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FROM THE CREATORS OF SPIN SELLING―TRIED-AND-TRUE STRATEGIES TO ARM YOU IN THE WAR FOR SALES SUPREMACY "I distinctly remember my first VP talking about 'campaigns' and 'targets.' Indeed, successful salespeople have made learning from military tactics an important aspect of their careers. In this engaging…
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