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🎧  Sales Management That Works
Podcast Sales Leadership / PodCast / Feb 22, 2021 / Posted by Frank V. Cespedes / 1461

🎧 Sales Management That Works

1 comment

How to Sell in a Changing World

In this practical and research-based guide for managers, salespeople, and investors.  Harvard Business School professor Frank Cespedes offers essential strategies for thriving in markets that never stop changing.

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About Author

Frank Cespedes teaches at Harvard Business School, author of Aligning Strategy and Sales: The Choices, Systems, and Behaviors that Drive Effective Selling, was cited as “the best sales book of the year” (Strategy + Business), “a must read” (Gartner Group), and “perhaps the best sales book ever” (Forbes).

Author's Publications on Amazon

"The best sales book of the year" strategy+business magazine that gap between your company's sales efforts and strategy? It's real and a huge vulnerability. Addressing that gap, actionably and with attention to relevant research, is the focus of this book. In Aligning Strategy and Sales,…
Buy on Amazon
In this smart, practical, and research-based guide, Harvard Business School professor Frank Cespedes offers essential sales strategies for a world that never stops changing.
Buy on Amazon
Comments (1)


Oyelami Kazeem commented...

truly said. learnt from this

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