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🎧 Sales Management That Works
Podcast Sales Leadership / PodCast / Feb 22, 2021 / Posted by Frank V. Cespedes / 1469

🎧 Sales Management That Works

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How to Sell in a Changing World

In this practical and research-based guide for managers, salespeople, and investors.  Harvard Business School professor Frank Cespedes offers essential strategies for thriving in markets that never stop changing.

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About Author

Frank Cespedes teaches at Harvard Business School, author of Aligning Strategy and Sales: The Choices, Systems, and Behaviors that Drive Effective Selling, was cited as “the best sales book of the year” (Strategy + Business), “a must read” (Gartner Group), and “perhaps the best sales book ever” (Forbes).

Author's Publications on Amazon

Aligning Strategy and Sales: The Choices, Systems, and Behaviors that Drive Effective Selling Cover

Aligning Strategy and Sales: The Choices, Systems, and Behaviors that Drive Effective Selling

by Frank V. Cespedes
"The best sales book of the year" strategy+business magazine that gap between your company's sales efforts and strategy? It's real and a huge vulnerability. Addressing that gap, actionably and with attention to relevant research, is the focus of this book. In Aligning Strategy and Sales,…
Buy on Amazon
Sales Management That Works: How to Sell in a World that Never Stops Changing Cover

Sales Management That Works: How to Sell in a World that Never Stops Changing

by Frank V. Cespedes
In this smart, practical, and research-based guide, Harvard Business School professor Frank Cespedes offers essential sales strategies for a world that never stops changing.
Buy on Amazon
Comments (1)

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Oyelami Kazeem commented...

truly said. learnt from this

About Author

Frank Cespedes teaches at Harvard Business School, author of Aligning Strategy and Sales: The Choices, Systems, and Behaviors that Drive Effective Selling, was cited as “the best sales book of the year” (Strategy + Business), “a must read” (Gartner Group), and “perhaps the best sales book ever” (Forbes).

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