Host John Golden sits down with Craig Lowder to discuss the 8 components of the sales strategy as outlined in his book Smooth Selling Forever: Charting Your Company’s Course for Predictable and Sustainable Sales Growth. Craig, the founding member of the Main Spring Sales Group, is a seasoned business veteran with more than 30 years of experience in helping owners of small and mid-size businesses achieve their sales goals.
This podcast is also a recorded live event you are welcome to view here: Workplace Happiness