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Winning Together from an Employee View

Winning Together from an Employee View

Sales Management / Jul 16, 2021 / Nikolaus Kimla

As we continue our series on “win together,” let’s take a look at the fact that a major characteristic of winning together is the overcoming of one particular fear: the fear of transparency. Some employees fear that if they and their functions are fully transparent, they will be “seen for who they are” and easily ... Read Post

Colors to Make Your Marketing Pop

Colors to Make Your Marketing Pop

Sales and Marketing / Jul 13, 2021 / Sales POP!

Color has long been a vital part of marketing. It appeals to people both aesthetically and psychologically and has been proven to influence customers’ buying decisions. Companies even pay to study the effects of different colors on consumers and audiences. This helps them make decisions about packaging, marketing, and even website and interior design. Choosing ... Read Post

Do You Inject Humor In Meetings?

Do You Inject Humor In Meetings?

Sales Skills / Jul 12, 2021 / Elinor Stutz

One unique advantage a salesperson can embrace is to inject humor in meetings as appropriate. Consider the effect laughter has on a conversation. People tend to relax, new ideas come forth, and the relationship tends to build further. Most often, memories and experiences will come forth before returning to the seriousness of the conversation. The ... Read Post

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