What do sales strategies consist of? Ideally, a sales strategy would be a fully laid-out plan to achieve a particular sales target or company goal. It would be as precise as possible detailing the required steps, coordination points, types of marketing communications, and much more. 4 Sales Tools That Improve Your Sales Strategy But underlying ... Read Post

A sales manager has one of the tougher jobs in the world: managing a group of people who are true individuals, who are making their own lives, and who rarely listen to anyone for advice. A sales manager’s job is made far easier, however, by a flexible, intuitive CRM (customer relationship management) system. In fact, ... Read Post

In many companies, a CRM (customer relationship management) system is strictly for the use of sales and sales management, and marketing is left “out of the loop”. But in this digital age of lightning-fast commerce, it is becoming more and more a fact that companies operating this way do so at their own peril, leaving ... Read Post

Let’s say your company is in the market for a CRM (customer relationship management) application. What are the important features and functionality to look for, and why? Adaptability to Your Pipeline The ideal CRM system precisely reflects the sales process in your company. The sales process follows a sale through its exact steps, from lead ... Read Post

The Austrian School has played only a negligible role in its country of origin but has enjoyed unbroken popularity in the United States since the 1970s with the work of Friedrich August von Hayek, Israel M. Kirzner, Murray Rothbard and especially Ludwig von Mises. The Austrians are central to the philosophy of Pipeliner CRM, because ... Read Post

CRM (Customer Relationship Management) can be an incredible boon to a company. Moreover, for any enterprise operating in today’s lightning-fast world of digital commerce, adequate and effective CRM is a vital necessity. But CRM can and often does become almost more of a hindrance than a workable solution. Why does this occur, and what can ... Read Post

Automated tools for CRM—customer relationship management—have been around in one form or another since the advent of computers. It is a digital extension of the rolodex and other hand-kept methods that were used in times past to keep track of prospects and customers. CRM today goes well beyond simple contact management, however, and if intelligently ... Read Post

It”s been stated in every article in this series, but it cannot be repeated often enough: a flexible, intuitive CRM (customer relationship management) system is vital to sales activities in any company. But it is well worth taking a closer look at the person most affected by a CRM—the sales rep—and how you can get ... Read Post