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Your Personal Brand Is the New Sales Call

Your Personal Brand Is the New Sales Call

All About CRM / Jan 12, 2015 / Alyson Stone

Traditionally, the sales call for prospects was to reach, qualify, and then pitch — by phone or in person. This worked well, because the buyer had one resource —  you, the salesperson —  to provide vital information on your company’s products and solutions. Today, that sales call has changed. To be effective today requires a whole ... Read Post

How to Test Your Value Propositions on Social Media

How to Test Your Value Propositions on Social Media

All About CRM / Jan 7, 2015 / James White

In today’s world of short attention spans and strong competition, you don’t have much time to capture your customer’s attention, much less make a great first impression. Paradoxically, this is precisely what you must do in order to maintain a successful presence and a thriving business. To effectively engage and make use of the short ... Read Post

Step by Step: How to Boost the Power of Your Network

Step by Step: How to Boost the Power of Your Network

All About CRM / Jan 6, 2015 / Rachel Miller

Your network is the sum total of all of your contacts. Your Gmail contacts, connections on LinkedIn, followers on Twitter, friends on Facebook, and all the other people you’re associated with on social networks. And there are a lot of social networks available. When you add in sites like Quora, Slideshare, and Medium – chances ... Read Post

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