Should Prospects Decide Whether or Not they are Going to Talk to You?
Do you believe that a large percentage of the buying process is complete before sales needs to get involved (57%, 65%, 67% or even more?) If so, you can thank Doug Davidoff, CEB, Dan Pink, and several analyst quoted in this LinkedIn article published in early 2015. Mr. Davidoff states: The initial research comes from 2011 Corporate ...