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One of the biggest criticisms of any technology platform by customers is that it is hard to get it to reflect how their business actually operates as opposed to how some programmer imagines it does. This can be a great source of frustration to customers which is why the ability to customize is so critical. ... Read Post
You are probably aware of the time value of money, but did you know that there is also a time value of selling value? In the finance world, when someone talks about the time value of money, they mean that a dollar received now is worth more than a dollar received in the future. This is true ... Read Post
The importance of lead generation cannot be overstated for businesses of all sizes. It is an essential aspect of running a business, so much so that any campaign that loses the ability to generate leads will cause a significant decline in sales as well. Lead generation has a powerful impact on sales and whether or ... Read Post
The whole management looks to HR for recruiting talented new employees for the company, but how is one supposed to recruit a recruiter? Of course, if you already have a HR department with an experienced staff and a good HR Head, things will become a lot easier. Just in case you are only starting out, ... Read Post
It was an exciting time to be an appreciated member of a sales team finally. My motivation was at an all-time high to pursue the larger companies in my territory. Most of my teammates focused on the medium-sized businesses, but I always included a few Fortune 500 and 100 companies on my list. Due to ... Read Post
This series takes the frustration out of selecting a CRM! Read Post
10 Reasons Why a B2B Lead Generation Department Should Report to Marketing and Not to Sales Throughout my career, I’ve seen and have had a lot of real-world experience with Lead Generation Departments (Market Development, Account Development, and Business Development Departments) that have reported to Sales, to Marketing, and wildly…to both at the same time. ... Read Post
As a born and bred Irish person, I love the festival of Halloween due to how deep it is embedded in Irish culture. It goes all the way back 2000 years to the ? Irish Celtic celebration of Samhain which was the dividing point between the light part of the year and the dark part of ... Read Post
