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The Evolution of Sales in the Mining Industry
Sales and Marketing / Mar 19, 2025 / John Golden

The Evolution of Sales in the Mining Industry

The mining industry is having to change in its approach to sales,  moving away from its traditional focus on transactional selling and instead leaning into consultative selling. In recent interviews with sales leaders across the mining sector, it’s clear that the combination of changing buyer behaviors, digital transformation, and evolving market demands is forcing a ... Read Post

Humor and One Dog Saved the Day

Humor and One Dog Saved the Day

True Sales Tales / Feb 13, 2020 / Elinor Stutz

It was almost painful to wake up each morning, knowing I chose the all-time worst job.  Enjoying humorous conversations with clients, and our family dog gleefully greeting me at home, helped me make it through each day. “Our worst experience can prove to be our gift in disguise.” Early in my career, I learned to ... Read Post

Best of Breed—It’s a Matter of Strategy

Best of Breed—It’s a Matter of Strategy

Sales Technology / Feb 11, 2020 / Nikolaus Kimla

In my last article “CRM in 2020 – The Suite Versus Best-of-Breed“, I discussed the battle between the “suite” approach to software production and sales, versus best-of-breed. Best-of-breed has come about through the advancement of APIs so that customers can now have the best possible software for all their various company functions, all connected through ... Read Post

Enablement and Elite Customer Focus: Value Focus

Enablement and Elite Customer Focus: Value Focus

Sales Professionals / Feb 9, 2020 / Mark Boundy

The last of a 4 part series. If you aren’t enabling a culture of continuously improving value focus, you’re falling behind some competitors. In part one of this series, I introduced the idea that customer-perceived value is the kernel within “customer focus” that actually moves customer decisions, and you need to focus sharply on value. ... Read Post

How Permission Selling Can Increase Sales

How Permission Selling Can Increase Sales

Sales Management / Feb 6, 2020 / Mike Bosworth

Most of us in the sales and marketing game are familiar with permission marketing. Any time you put in your email online, you give a company permission to market to you. But permission selling is a little bit different, in that a salesperson gets permission from the buyer to sell to them after they have ... Read Post

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