Every business in the world has been bombarded with changes.  Most headlines emphasize the bad ones, and I don’t want to minimize them. However, there are some significant opportunities among the wreckage.  It’s time to think about whether and how you can capitalize. New Normals….Plural…and one Over-arching Change. We aren’t in for a single “new ... Read Post

As we begin to come out of this lockdown, nobody has a crystal ball, and can really predict what will happen. It seems to me that that “going back” will never be a full-on “going back” all at once. It will happen in phases, and that some things will never return to “normal” as they ... Read Post

Being a lawyer can be quite a lucrative practice provided that you have a good amount of clients. However, not all lawyers are skilled in marketing their services. You can be the best at what you do but if you don’t know how to sell it, you’re not really making money from your profession. If ... Read Post

When many small business owners think of increasing sales, they think of discounts, coupons, and other price point alterations that will encourage customers to increase their overall purchases. While these can be useful tools to move products, they aren’t always successful in boosting overall sales over the long-term. For that, looking inwards can be a ... Read Post

Why this Needs to be a Priority for Organizations Over the last few years, diversity and inclusion in the workplace have been a hot topic of discussion. It is heartening to see that the discussion has evolved from being buzzwords that are used to attract employees to essential requirements for corporate growth and prosperity. Many believe this is happening because more and more companies are seeing the vast benefits of broadening their employee base to be as inclusive as possible. It is easy to see when there’s ... Read Post

To wrap this series of articles on lockdown reflections, I’m going to refer back to something I’ve referenced many times. Austrian economist and management scientist Fredmund Malik says that we are in the greatest transformation that history has ever seen. And we’re not in the early phase of this transformation—we’re already well into it. Malik ... Read Post

The essence of selling is to provide customers with solutions all while generating income for your business. So, if you are spending too much to convert a single lead, then you should try to reduce your sales costs. There are strategies that can help you maximize your sales efforts and increase your cash flow. It ... Read Post

Artificial intelligence is steadily spreading to all fields where handling enormous amounts of data is a must. In the sales world, it contributes to both smart automatization and largely increased forecasting and analytical capabilities. Making some processes automatic enables human workers to perform more meaningful, important, and creative tasks that would otherwise receive only a ... Read Post