No matter one’s profession, it is vital to continually update one’s abilities and thinking on multiple levels. One everyday sales style to toss is the belief that trying to convince people to buy is the best way to make a sale. One can liken the process to ‘arm-twisting,’ which will ultimately turn off prospective clients. ... Read Post

Winter storms that make it onto the national news can mean devastating losses for business owners. From losses related to not being able to conduct business to losses related to property damage, it can be hard to bounce back after a devastating storm. Preparing your property, saving for emergencies, and making sure you have adequate ... Read Post

2025 is history. At least in the world of selling it is. “What have you done for lately?” is not some trite, overused question but a real challenge that we all face daily. Your selling world is now all about 2026 and truthfully, Q1! As such, the good fortune of winning a major deal to ... Read Post

Being mindful of trends does not translate into participating in all of them. Instead, it’s wise to consider all aspects of each trend that catches your attention to weigh the pros and cons of how each will fit into your current strategies for achieving goals. The crucial factor in decision-making is whether a new trend ... Read Post

People don’t come to a website to admire the words. They come to decide. They want to know if the offer fits, if the team understands their problem, and what happens next. Web copy shapes that decision long before a sales call starts. Most leads need around five points of interaction before they convert. Those ... Read Post

Think about the last time you bought something online that mattered. Not a cheap replacement cable, but a calculated purchase, like software for your team, an expensive machine, or a high-end service. You probably didn’t immediately click “buy” but spent time gathering information, weighing options, and looking for reasons to trust (or to doubt). Your ... Read Post

Get ready to start the new year with optimism and success. With a solid foundation of financial protection through business insurance, streamlined production, and optimized pricing, you can improve your profits and set yourself up for the best year yet. Business Insurance for a Foundation Business insurance is essential for creating a safety net in ... Read Post

In the corporate sales arena, too often, sales representatives are fixated solely on closing business before year-end to meet their quota and potentially earn a bonus. However, the sole focus kills future business potential or, at best, puts it on hold until the new year. Seeking new business daily is paramount for earning steady sales ... Read Post