In this Expert Insight Interview, Philipp Kristian discusses human transformation. Philipp Kristian is an international keynote speaker on the Future of Trust, Hybrid Work, and Digital Innovation. He is also a TEDx speaker and the author of RESET and The Trust Economy.
This Expert Insight Interview discusses:
- The critical role of human transformation
- Why we need to work on humanizing our interactions post-pandemic
- How we must approach change from the inside out
Digital vs Human Transformation
We hear a lot of talk about digital transformation and the use of technology and automation to increase efficiency. However, we don’t tend to hear as much about human transformation. If we look at the past few years especially, technology that was supposed to help us has almost gotten in our way.
This is not the fault of humans but the result of the fact that we’ve built our technology ecosystems around a monolithic view of organizations. As everyone intuitively knows, organizations are not very human, so we are now faced with, after emerging from the pandemic, losing the human touch in many aspects.
With the benefit of hindsight and insight, we can bring back what all of us value the most, which is humanizing our interactions — particularly those at work — because these human interactions are sorely missed. They can be done online, and they can be done virtually, but we have to plan and design for them.
What Philipp Kristian means by human transformation is to kind of shift the perspective inwards for a moment. For certain logistical reasons, we were all confronted with ourselves in different ways in the last 24 months, so there’s a nugget of wisdom to be gained from that.
Change in Perspective
We now look at the world differently. For example, we used to look at sales, customer centricity and digital transformation with an externalization perspective. We thought that we could just change the environment, change things on the outside, and things would click into place.
Yet, time and time again, we see that things don’t change because, for some reason, people stay the same. Therefore, human transformation is an invitation towards introspection — to realize that organizations have a chance of transforming only when we as humans change.
John is the Amazon bestselling author of Winning the Battle for Sales: Lessons on Closing Every Deal from the World’s Greatest Military Victories and Social Upheaval: How to Win at Social Selling. A globally acknowledged Sales & Marketing thought leader, speaker, and strategist. He is CSMO at Pipeliner CRM. In his spare time, John is an avid Martial Artist.