In this Expert Insight Interview, Allan Grant discusses where you should focus and how you can cut out extraneous things. Allan Grant is an ActionEdge business coach, food service specialist, MBA candidate helping owners achieve their vision at Stand Fast Consulting.
This Expert Insight Interview discusses:
- How to overcome the struggle of what to focus on as an entrepreneur
- Setting aside the time to work on your business and committing to it
- Focusing on the things that will make the most significant difference in your business
The Struggle with Focus
Entrepreneurs, small business owners, even people running departments in larger companies constantly struggle with what to focus on. This is particularly true of entrepreneurs and small business owners, of course.
Small business owners often feel like they should have a little more control over their time. That is why many of them start their own businesses in the first place. To achieve this is to focus more on what you know you need to do to move the business forward.
Setting Aside the Time
Business owners often know what they need to do in their heads, but they don’t take the time to focus on these things.
This is essentially what Allan Grant helps business owners do — focus on the things that make the most significant difference, make sure they put these things into their calendars, and commit to spending a certain amount of time every week working on the business and not just in the business.
Default Calendars and Protected Time
You probably care about your business more than anybody in the world; therefore, you always feel you have to take care of things, put out the fires, etc. However, if you don’t set aside time, you will never get that time organically. You will never suddenly get a moment to work on the business.
This means that you need to have the discipline to set aside that time and stick to it. Think about your “default calendar.” This calendar shows what you would be spending your time on in a perfect world. If there is a time that you can set aside to work just on your business, that time should be protected. No matter what happens, who emails you or calls you, short of the building falling on your head, you must commit to doing what you set out to do.
John is the Amazon bestselling author of Winning the Battle for Sales: Lessons on Closing Every Deal from the World’s Greatest Military Victories and Social Upheaval: How to Win at Social Selling. A globally acknowledged Sales & Marketing thought leader, speaker, and strategist. He is CSMO at Pipeliner CRM. In his spare time, John is an avid Martial Artist.